Heroic OS · the app

Thirty minutes tomorrow. Thirty days to a measurable difference.

Heroic OS turns 2,500 years of philosophy and modern science into a daily practice. A clinical trial measured the change in 30 days.

30 mina day is the whole ask
30 daysin the clinical trial
+23%energy, in that trial
Day 1baseline, retaken later

You already know what to do.

  • Sleep more.
  • Move every day.
  • Eat something that grew.
  • Put the phone down at dinner.
  • Call the people you love.
  • Be more patient than you were yesterday.

None of that is news. You've known it for years.

This is the part that gets you doing it.

Starting a practice and keeping one are two entirely different problems.

Starting was never your problem. You've done it every January.

Keeping one is. Heroic OS is built for that. It asks what you did.

What thirty minutes looks like.

Six small moments inside a day that already has too much in it.

AM · 4 min

Before the house wakes up.

Take in today's +1: watch it, read it, or listen. Then set three commitments you can finish today.

Mid-morning

The first decision that counts.

Step 6 of 11 on your quest. The streak counts the days you did it.

Midday · 20 minutes

The day's Note.

One Philosopher's Note: six pages to read or a twenty-minute listen. One idea worth trying before dinner.

When it's hard

The wobble.

Ask Bri.ai how the morning's idea applies to what's on your calendar.

PM · 3 min

Win or learn.

You missed one. The lesson gets celebrated harder than the win.

Day 30

Something has changed.

You kept showing up. That's the thirty days the trial measured.

The trial

Seven days free.

Start your 7-day free trial
What it works on

Every Note, class, path and program works on one of eight facets.

Eight parts of a life. Tap any of them.

PURPOSE LEADERSHIP IDENTITY HABITS ANTIFRAGILITY ENERGY RELATIONSHIPS SERVICE

Drag any point to rate yourself  ·  1–10

Your Performance & Flourishing Score

Rate yourself on all eight. The lowest one is where next month goes.

Quests

Pick one thing. Run it to the end.

Pick the thing you want to work on. The app hands you an ordered run of readings, practices and daily check-ins for it, with a finish line. Nobody gets handed 750 books and a good luck.

Three sentences. Three years.

The same person, three times.

Day one
I'm not good at most of this, and I have a lot of areas to improve.
Before anything has changed
Thirty days in
I'm learning about most of this, and I'm fixing the big things.
One month of the daily practice
Three years in
I'm doing well at most of this, and I need new areas to improve.
Long past the part where most people quit

Nobody skips from the first to the third. You need something that measures you on day one, so you can tell the difference three years from now.

Dr. Sonja Lyubomirsky
Clinically validated
“These are some of the largest effects on energy and flourishing I've measured outside of major life events.”
Dr. Sonja Lyubomirsky Distinguished Professor of Psychology, UC Riverside Thirty-five years studying human flourishing. She ran the trial.
Day 053rd
Day 3070th
+23% Energy over the same month
30 Days, the full measurement window
The library

Twenty years of reading, compressed.

Brian writes every one himself, one book at a time.

One idea from the right book, today, chosen by someone who read all 750.

How it behaves

Built to be closed.

Heroic OS is built to get you out the door and into your day.

  • Thirty minutes a day. That's the whole ask
  • Small groups, no feed
  • Streaks count what you did
  • It will tell you when you're done for the day

Which leaves one problem. Some of the day doesn't happen in the thirty minutes.

How it supports

For the rest of the day.

Bri.ai is the AI coach in Heroic OS+, trained on Brian's 750+ Notes, the classes, the programs and his books.

Ask it how an idea applies to what you're dealing with and it answers from that body of work. When you need a person, it says so.

Bri.ai is part of Heroic OS+.

What's inside

Everything behind the thirty minutes.

  1. Heroic Practice

    Daily commitments, habits, streaks and quests: the daily loop itself.

  2. AM + PM Bookends

    Four minutes to open the day, three to close it.

  3. 2,000+ daily +1s

    One idea at a time, every morning.

  1. 750+ Philosopher's Notes

    Six pages each. New Notes weekly, one new idea in front of you every morning.

  2. 50+ master classes

    Across 50 domains, from sleep to Stoicism.

  3. Areté & the Carpe Diem Journal

    In your pocket.

  1. A lifetime score

    Every real action since day one. It waits when you miss.

  2. Day-1 baseline

    Measured on the same instruments as the trial, then retaken along the way so you can watch it move.

  3. Quests

    An ordered run through a category, with a finish line.

  1. Heroic Social

    Small groups, no feed.

  2. Bri.ai coaching

    OS+. The AI coach in the app.

  3. Live group coaching calls

    OS+. Heroic coaches on a live call.

Membership

Two tiers. Heroic OS is the full practice, on your own. OS+ adds the coaching.

Heroic OS

The daily practice, on your own.
$18/mo
or $149/year. Save 30% with annual pricing.
  • 50+ guided Quests
  • The full wisdom library: Philosopher's Notes, short-form lessons, masterclasses and meditations, 1,000+ in all
  • Morning and evening bookends: your daily commitments
  • Small groups and community
Start your 7-day free trial

Your first 7 days are free. We take a card up front. Cancel any time before day 7 and you're not charged.

Highest impact

Heroic OS+

Plus the coaching, live and always-on.
$59/mo
or $499/year. Save 30% with annual pricing.
  • Open floor coaching and community mastermind sessions
  • 24/7 on-demand philosopher AI coaching
  • The 10-hour Heroic Basic Training program
  • Everything in Heroic OS
Start your 7-day free trial

Your first 7 days are free. We take a card up front. Cancel any time before day 7 and you're not charged.

Questions

Common questions.

Where the 30-day number comes from.

Read the science
01 How much time does it take?

About four minutes in the morning, twenty for the day's Philosopher's Note, three at night. Call it thirty. If you want more, there are 750+ Notes and 50+ classes waiting.

02 Is there a free trial?

Yes. Seven days, free, on both Heroic OS and OS+. You enter a card when you start, nothing is charged until day eight, and you can cancel from your account settings any time before then. Cancel inside the seven days and you pay nothing.

03 What happens if I miss a day?

Nothing punitive. You write down what you learned and start again tomorrow. The streak shows you the pattern.

04 How is this different from a book-summary app?

Those give you something to read. Heroic gives you something to do, then keeps track of whether you did it.

05 What's the difference between OS and OS+?

OS is the practice and the library, from $18 a month. OS+ adds the live coaching calls, Bri.ai, and Basic Training, from $59 a month.

06 Is Bri.ai just a chatbot?

No. It's trained on the Heroic body of work: the Notes, the classes, the programs and Brian's books. What comes back is that material applied to your question.

07 Can I use it without the social part?

Yes. The daily practice runs fine solo. Small groups are there when you want them. There's no feed.

08 I bought something from Heroic years ago. Where is it?

Still yours. Nothing you've bought expires or gets stripped, and legacy plans keep running as they are. If you can't find something, support will get you to it in a day.

Tomorrow morning, or someday.

Thirty minutes a day. The first seven days are free.

Start your 7-day free trial