"Heroic is the best self-development platform in the world."
— John Mackey, co-founder & former CEO of Whole Foods Market
Try Heroic for freeAncient Wisdom + Modern Science + Practical Tools
Welcome to your social training platform, Hero. It's time to move from theory to practice to mastery and activate your Heroic potential. With the encouragement, support, and accountability of a community of others committed to doing the same. TODAY!
Get More Wisdom in Less Time
Learn the Big Ideas from the best self-development books in 20 minutes or less with Philosopher's Notes. Explore ancient wisdom classics and modern-day bestsellers on stoicism, productivity, habits, sleep, positive psychology, mental toughness, peak performance, and more.
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"The most important app on my phone. Hands down."
— Joseph Okes, 5-star review
Be Your Best with Basic Training
Know the ultimate game, forge antifragile confidence, optimize your Big 3, make today a masterpiece, master yourself, dominate the fundamentals, and activate your superpower with Brian Johnson—author, philosopher, and CEO of Heroic—as your guide.
WHERE THE BEST GO TO GET BETTER
We've been blessed to serve 100,000+ individuals from every country in the world—including elite performers at the highest levels: best-selling authors, Fortune 100 executives, military officers, athletes, and coaches.
From the author of Areté: Activate Your Heroic Potential
If you asked the ancient Stoic philosophers how to live a good life, they’d answer you in a single word: Areté. We translate Areté as “virtue” or “excellence” but the word has a deeper meaning—something closer to being your best self, moment to moment to moment. Learn more about the book and get your copy here.
The App for Living With Areté
Practical tools, inspiration, and guidance to experience eudaimonia via areté and flourish by putting virtue into action: Wisdom. Discipline. Love. Courage. Gratitude. Hope. Curiosity. Zest. Together. TODAY.
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"This is a game changer."
— Anne D., 5-star review
Connect With Your Tribe
Get social support, accountability, and encouragement from an inspiring, global community of people committed to expressing their best and positively impacting the world—on the social platform built to be an answer to The Social Dilemma.
Ancient Wisdom + Modern Science + Practical Tools
- Get More Wisdom in Less Time: Over 600+ of the best personal-development books distilled into inspiring, practical content.
- Learn the Way You Want: Video, audio, and text-based Philosopher's Notes, Heroic +1s, hour-long 101 classes, and more.
- Tools for Accountability: Move from theory to practice with habit-tracking tools to help you maximize your growth.
- Optimize Your Life: Learn the Top 10 Big Ideas on Stoicism, Sleep, Productivity, Habits, Positive Psychology, Mental Toughness, and more.
- Scientifically-Proven Flourishing: Feel more purposeful, supported, engaged, happier, capable, respected, and optimistic.
- Find Your Tribe: Connect with a community of high performers on the social platform built as an answer to The Social Dilemma.
- Feel More Energized: Hit just one behavioral target per day and research shows you can feel 23% more energized in one month.
- Be More Productive: Heroic can help boost productivity by 20%. That's like working 5 days and getting a 6th for free.
- Experience More Connection: Improve the quality and connection in your personal and professional relationships.
- World-Class Digital Platform: iOS, Android, and Web. Designed by the same team that helped create Slack, Tinder, and Uber Eats.
Choose your plan
After your free 30-day trial ends, your card will be charged and your subscription will automatically renew each period. Cancel anytime. Note: Heroic Premium is free for anyone who can't afford it. Request a scholarship.
Want to activate your Heroic potential and empower others to do the same?
Learn more about Heroic Coach—our scientifically-validated, 300-day Coach Certification and Empowerment program. 50% of the people who join are professional coaches (or aspiring professional coaches), while the other 50% are "just" looking to master themselves and be their best for themselves, their families, communities, organizations, and our world.
Meet Heroic, Public Benefit Corporation
Heroic is a social training platform that integrates ancient wisdom, modern science, and world-class behavioral design tools to help you show up as the best, most Heroic version of yourself so that we can change the world, together.
We’re also a history-making, crowdfunded Public Benefit Corporation committed to running our business the way we think our heroes would—with wisdom, self-mastery, courage, and love as we strive to fulfill our Mission to help create a world in which 51% of humanity is flourishing by the year 2051.
We’ve served 100,000+ people from every country around the world, including 10,000+ people with Heroic Coach and 1,000+ Heroic Ambassadors with tools to change lives.
Certified B-Corp
Heroic meets the certified B-Corporation high standards of social and environmental impact. Heroic Premium is also free for anyone who wants to become a member but truly can't afford it. Learn more about our scholarship program.
How to get involved
- Learn More
Become a Heroic Ambassador
Increase your impact and income by sharing Heroic with others.
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Become a Heroic Coach
Become the best version of yourself and empower others to do the same.
- Learn More
Become a Heroic Investor
Own a piece of the movement by becoming an early stage investor.