The Heroic Operating System+

“The best self-development platform in the world.”

John Mackey, Co-founder and Former CEO, Whole Foods Market

Combine the world's best ideas with proven tools for putting them into practice, a robust calendar of live training and group coaching, and a custom-trained 24/7 AI coach. Start your OS+ membership today.

Thousandsof practical lessons
Communitygroup training and coaching
Bri.ai24/7 AI coach
$59/moor $499/yr

The world needs you as the best version of yourself.

Reading more about it was never the problem. Doing it every day, with a full calendar, is.

This is the part that gets you doing it.

Starting a practice and keeping one are two entirely different problems.

Heroic OS is the practice.

OS+ adds Heroic coaches on a live call, and Bri.ai inside the operating system between calls.

What a week in OS+ looks like.

The same thirty minutes a day as Heroic OS, plus the live calls and Bri.ai.

AM · 4 min

Before the house wakes up.

Open Heroic OS, take in the day's +1, and set three commitments you can finish today. Basic Training is in here too, the ten hours behind the practice, when you want the why.

Mid-morning

The first decision that counts.

Continue your Quest, step 6 of 11. The streak counts the days you did it.

Midday · 20 minutes

The day's Note.

One Philosopher's Note: six pages to read or a twenty-minute listen. One idea worth trying before dinner.

When it's hard

The wobble.

Ask Bri.ai how the morning's idea applies to what's on your calendar.

PM · 3 min

Win or learn.

You missed one. The lesson gets celebrated harder than the win.

On the calendar

The live call.

Whatever went wrong this week goes to the group call.

The trial

Seven days free.

Start your 7-day free trial
What it works on

Every Note, class, call and program works on one of the eight facets of the Heroic Model.

Rate yourself on all eight below and see which one needs the work first.

PURPOSE LEADERSHIP IDENTITY HABITS ANTIFRAGILITY ENERGY RELATIONSHIPS SERVICE

Drag any point to rate yourself  ·  1–10

Your Performance & Flourishing Score

Rate yourself on all eight. The lowest one is where next month goes.

Quests

Pick one thing. Run it to the end.

Pick the thing you want to work on. The operating system hands you an ordered run of readings, practices and daily check-ins for it, with a finish line. Nobody gets handed 750 books and a good luck.

Three sentences. Three years.

The same person, three times.

Day one
I'm not good at most of this, and I have a lot of areas to improve.
Before anything has changed
Thirty days in
I'm learning about most of this, and I'm fixing the big things.
One month of the daily practice
Three years in
I'm doing well at most of this, and I need new areas to improve.
Long past the part where most people quit

Nobody skips from the first to the third. You need something that measures you on day one, so you can tell the difference three years from now.

Dr. Sonja Lyubomirsky
Clinically validated
“These are some of the largest effects on energy and flourishing I've measured outside of major life events.”
Dr. Sonja Lyubomirsky Distinguished Professor of Psychology, UC Riverside Thirty-five years studying human flourishing. She ran the trial.
Day 053rd
Day 3070th
+23% Energy over the same month
30 Days, the full measurement window
The library

Twenty years of reading, compressed.

Brian writes every one himself, one book at a time.

One idea from the right book, today, chosen by someone who read all 750.

How it behaves

Built to be closed.

Heroic OS is built to get you out the door and into your day.

  • Thirty minutes a day. That's the whole ask
  • Small groups, no feed
  • Streaks count what you did
  • It will tell you when you're done for the day

Between calls, the coaching lives inside the operating system itself.

How it supports

When there's no call, ask Bri.ai.

Bri.ai is the AI coach inside Heroic OS+, trained on Brian's 750+ Notes, the classes, and the Heroic coaching method.

Ask it about whatever you're dealing with and it answers from that body of work. When you need a person, it says so and points you to the next live call.

Bri.ai is part of Heroic OS+.

What's inside

Everything in both tiers, side by side.

  1. Heroic Practice

    In both tiers. Three commitments, habits, streaks and 50+ Quests.

  2. AM + PM Bookends

    In both tiers. A four-minute open and a three-minute close.

  3. 2,000+ daily +1s

    In both tiers. One idea every morning, and a lifetime score that counts actions.

  1. 750+ Philosopher's Notes

    In both tiers. Six pages or twenty minutes each, new weekly.

  2. 50+ master classes

    In both tiers. Across 50 domains.

  3. Areté & the Carpe Diem Journal

    In both tiers, in the app. 1,000+ items in all.

  1. A Day-1 Performance & Flourishing Score

    In both tiers. Eight statements adapted from Diener's Flourishing Scale, retaken over time.

  2. Quests

    In both tiers. A run through one facet, with a finish line.

  3. Basic Training

    In OS+. The ten hours behind the practice, the foundations.

  1. Heroic Social

    In both tiers. Small groups, no feed.

  2. Live group coaching calls

    OS+ only. Heroic coaches on a live call.

  3. Bri.ai

    OS+ only. The AI coach in the app between calls.

Membership

Two tiers. Heroic OS is the full practice, on your own. OS+ adds the coaching and Basic Training.

Heroic OS

The daily practice, on your own.
$18/mo
or $149/year. Save 30% with annual pricing.
  • The thirty-minute daily practice: morning and evening bookends, three commitments, a lifetime score
  • 750+ Philosopher's Notes and the full library, 1,000+ items in all
  • 50+ guided Quests
  • Small groups, no feed
Start your 7-day free trial

Your first 7 days are free. We take a card up front. Cancel any time before day 7 and you're not charged.

Built for leaders

Heroic OS+

The same practice, with the coach.
$59/mo
or $499/year. Save 30% with annual pricing.
  • Live group coaching calls with Heroic coaches
  • Bri.ai, trained on the Heroic library, 24/7
  • The 10-hour Heroic Basic Training program
  • Everything in Heroic OS
Start your 7-day free trial

Your first 7 days are free. We take a card up front. Cancel any time before day 7 and you're not charged.

Questions

Common questions.

Where the 30-day number comes from.

Read the science
01 How much time does it take?

About four minutes in the morning, twenty for the day's Philosopher's Note, three at night. Call it thirty. The live coaching calls are on top of that. You come when you can.

02 Is there a free trial?

Yes. Seven days, free, on both Heroic OS and OS+. You enter a card when you start, nothing is charged until day eight, and you can cancel from your account settings any time before then. Cancel inside the seven days and you pay nothing.

03 What happens if I miss a day?

Nothing punitive. You write down what you learned and start again tomorrow. The streak shows you the pattern.

04 How is this different from a book-summary app?

Those give you something to read. Heroic gives you something to do, then keeps track of whether you did it.

05 What's the difference between OS and OS+?

OS is the practice and the library, from $18 a month. OS+ adds the live coaching calls, Bri.ai, and Basic Training, from $59 a month.

06 Is Bri.ai just a chatbot?

No. It's trained on the Heroic body of work: the Notes, the classes, the programs and Brian's books. What comes back is that material applied to your question.

07 Can I use it without the social part?

Yes. The daily practice runs fine solo. Small groups are there when you want them. There's no feed.

08 I bought something from Heroic years ago. Where is it?

Still yours. Nothing you've bought expires or gets stripped, and legacy plans keep running as they are. If you can't find something, support will get you to it in a day.

Tomorrow morning, or someday.

Thirty minutes tomorrow. The first seven days are free, calls included.

Start your 7-day free trial