What To Say When You Talk to Yourself

Powerful New Techniques to Program Your Potential for Success!
by Shad Helmstetter, Ph.D. | Pocket Books © 1982 · 255 pages

What do you say when you talk to yourself? Is it empowering? Or not so much? Shad Helmstetter tells us nothing matters quite as much as that. Big Ideas include why and how we need to upgrade our programming, the 5 levels of Self-Talk, and conquering our greatest challenge.

Always remember that some of the greatest minds, some of the greatest achievers which this earth has ever known, achieved their greatness with only three overriding attributes: spirit, conviction, and hard work.
Shad Helmstetter, Ph.D.

“After examining the philosophies, the theories, and the practiced methods of influencing human behavior, I was shocked to learn the simplicity of that one small fact: You will become what you think about most: your success or failure in anything, large or small, will depend on your programming—what you accept from others, and what you say when you talk to yourself.

It is no longer a success theory; it is a simple, but powerful, fact. Neither luck nor desire has the slightest thing to do with it. It makes no difference whether we believe it or not. The brain simply believes what you tell it most. And what you tell it about you, it will create. It has no choice.”

~ Shad Helmstetter, Ph.D. from What to Say When You Talk to Yourself

What do YOU say when you talk to yourself?

Is it empowering? Or not so much?

Dr. Shad Helmstetter tells us that inner dialogue that’s going on all.the.time is THE most important thing we have going on. We become what we think about and our internal dialogue forms the bulk of our thoughts.

Therefore, if we want to optimize and actualize, we need to dial in that conversation. And, of course, helping us do that is what this book is all about.

I picked this book up after seeing Lanny Bassham recommend it. Lanny’s the gold-medal winning author of With Winning in Mind (see Notes) whose work focuses on cultivating a powerful self-image. How we talk to ourselves is a huge part of creating a powerful self-image; hence, the recommendation. I’m glad I followed his rec. This book is fantastic. Get a copy here.

Of course, it’s packed with Big Ideas. I’m excited to share some of my favorites so let’s jump straight in!

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About the author


Shad Helmstetter, Ph.D.

Pioneer in the field of self-talk and author