Hi, this is Brian.
Welcome back to another Areté +1°. This is a micro-chapter from my new book, Areté: Activate Your Heroic Potential.
We're on Objective II now. We're taking a little tour through the 451 ideas in the book.
This is the second micro-chapter in the second Objective.
THE SOUL GYM
STYROFOAM WEIGHTS VS. REAL WEIGHTS
Here’s another way to think about Rule #1.
Let’s say you want to get stronger. So, you go to the gym.
But, when you go to the gym, you don’t lift any real weights. You decide to bang out some reps with STYROFOAM weights.
Sure, that’s a lot easier than lifting real weights but, Captain Obvious here, we’re not going to get any stronger if we don’t actually challenge ourselves by lifting some REAL weights, eh?
Same with life.
If we want to build Heroic strength for two, we’ve gotta be willing to lift some real weights.
All those challenges in your life—from the little things to the bigger things?
Those are the weights in your Heroic soul gym.
We’d be wise to see them as such.
P.S. I hope you enjoyed that Areté +1° from my new book Areté: Activate Your Heroic Potential. The book will be shippable on Nov 14th—right before Black Friday… in time to make it the perfect holiday gift?!? 🤷♂️ 🤓 🙌
I wanted to let you know that we have some special giveaways if you think you might like to pre-order the book and even more goodies if you think you might want to give the book away this holiday season. Here’s the deal!
Pre-order 1 copy and get a free advance reader copy of the eBook today!
Pre-order 3 copies and get a free advance copy of the eBook AND the audiobook AND a limited-edition Areté coin.
Pre-order 10 copies of the book and get all that plus an AUTOGRAPHED advance hardcover reader copy sent to you immediately inside the Areté VIP Box packed with other goodies including 10 (!) free annual Heroic memberships for your gift recipients!
Pre-order 25 copies and get all that plus a free ticket to our launch event-party in Austin on November 10th-12th.
Pre-order 50+ copies and get a big discount!
Let us know when you have so we can hook you up: heroicpbc.typeform.com/preorder