#1348 The Sacred Vow

Here’s Mine… What’s YOURS?

In our last +1, we talked about my Top 3 Work Targets as I encouraged you to get clarity on and then commit to and hit YOUR top 3 targets.

These are my Top 3 Work Targets:

I. Recommit to Sacred Vow (101 | 1M | 51 2051)

II. #1 WIN

III. Shutdown Complete

What are YOUR Top 3 Work Targets?

I. ______________________

II. _____________________

III. _____________________

Today I want to chat a little more about my #1 Work target: Recommitting to my Sacred Vow.

I have done this EVERY DAY for over a year and a half. It has been an incredibly powerful thing for me and I’ve been told by many people that it’s inspired them to create their own Sacred Vow so…

Let’s chat a little more about it.


First, a little more context.

As you know if you’ve been following along, on election night 2020, I founded Heroic Public Benefit Corporation.

A couple days later I learned that the crowdfunding regulations were changing such that startups like ours could go from raising a max of $1M via the existing regulations to raising a max of $5M.

It was one of those moments in my life when I didn’t think we could do it, I KNEW we would be the very first company to ever raise $5M via the new regulations.

Of course, all that’s nice and warm and fuzzy. And… Then we had to actually do it. And, long story a little shorter, we did.

On March 23rd, 2021, with the support of 2,432 Heroic Founding Investors from 75 countries around the world, we made history as the very first company to ever raise $5M via the new crowdfunding regulations.


Before it all became official, I had to electronically sign some documents.

Before I did that, I went for a walk on our property—reflecting on the magnitude of the commitment I was making to our community.

It felt like I was making a lifetime commitment to our investors that was nearly on par with the commitment I made to Alexandra when we got married.


I decided that I should make a Sacred Vow.

This is what I wrote:

I, Brian Johnson, absolutely and fiercely commit to honoring your investment in me and in Heroic by doing my best to make you proud to be a part of our movement. I hereby make a sacred vow to YOU and to everyone else in our community to honor my fundamentals and to practice my philosophy. Of course, I will not be perfect and I cannot promise any particular outcomes and I will certainly make mistakes. But I promise you that I will show up day in and day out and do everything in my power to fulfill our Mission to change the world, one person at a time, together, starting with you and me, Today. With Love + Wisdom + Self-Mastery + Courage, I say: Heroes unite!

And THAT’s the vow I reread and recommit to every.single.morning.

Again, ultimately this +1 has NOTHING to do with me.

It’s about YOU.

Is there a Sacred Vow that you and your Daimon would like to draft?

Perhaps we can spend a moment or three thinking about that now…




Target swipe: “ALL IN. LET’S GO!!”

Here’s to our Sacred Vows! 🙏

P.S. Want to invest in our latest crowdfunding? Learn more on Wefunder here: https://wefunder.com/heroic



1. These materials may contain forward-looking statements and information relating to, among other things, the company, its business plan and strategy, and its industry. These forward-looking statements are based on the beliefs of, assumptions made by, and information currently available to the company’s management. When used in the offering materials, the words “estimate,” ”project,” “believe,” “anticipate,” “intend,” “expect” and similar expressions are intended to identify forward-looking statements. These statements reflect management’s current views with respect to future events and are subject to risks and uncertainties that could cause the company’s actual results to differ materially from those contained in the forward-looking statements. Investors are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date on which they are made. The company does not undertake any obligations to revise or update these forward-looking statements to reflect events or circumstances after such date or to reflect the occurrence of unanticipated events.

Unlock this Heroic +1 (and over 1,000 more)!

Create your account to get more wisdom in less time. Personal development made simple so you can flourish in energy, work, and love. Today.

Sign Up Today