#1718 My Mother-in-Law Says…

In our last +1, we talked about my Micro-Moments of Awesome with Eleanor and her FIVE “Big Hug with Eleanor” Target Swipes that led to an all-time total of 596 Hugs with her tracked in our Heroic app.

🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 .

That’s 51 hugs.

596 below…

Now…

Today I want to chat about one of the stories I often tell when I’m leading a Heroic Workshop to teach ELITE teams how to fully leverage Heroic for themselves and the organizations they lead.

I start our Heroic Workshop by establishing the intellectual framework and explain how I’ve distilled a couple decades spent studying ancient wisdom and modern science into a practical framework that includes the 7 Objectives that form the backbone of our Heroic Coach certification program, Basic Training in our app, our Areté book, and EVERYTHING we do together.

Then I give these leaders a quick tour of the Theory section in the Heroic app as I show them how to get “More Wisdom in Less Time” via the +1s, Philosopher’s Notes, 101 classes, etc.

THEN…

I show them how to move from Theory to Practice to Mastery by setting up their Heroic Big 3 protocol such that their prior best becomes their new baseline as they go NEXT NEXT NEXT level in their performance which will help everyone they lead in their ORGANIZATION go NEXT NEXT NEXT level in their performance such that their organization activates its Heroic potential while everyone shows up more JOYFULLY energized, productive, and connected.

Now…

We have RIGOROUS (randomized control trial!) scientific research that establishes the efficacy of the app.

We KNOW that, if you’re like those who went through our study and hit just ONE Target in the app, you’re likely to be 23% (!) more energized than those who don’t.

We ALSO know that we can move individuals from the 53% percentile of flourishing to the 70th percentile (!) in just 30 days with a little coaching and a few minutes spent in the app per day.

And…

Here’s the personal story I often share to establish the power of the app.

Quick context…

I first started using the beta version of our app two years ago.

Of course, I took the time to set up my Big 3 protocol.

I started by naming my best self as I created an “Identity” of my best self in Energy, Work, and Love. Then I identified the top Virtues that best version of myself embodied in each of my “Big 3.”

Then, most importantly, I made a checklist of the key behavioral Targets I hit when I’m at my best.

Of course, I did that for my Energy, Work, and Love.

Now…

A little more context.

As I’ve shared, we live out in the country outside of Austin. We have a guest tiny house on our property. Alexandra’s (awesome!) mom used to spend half her time living with us. (Love you, Nama/M2/Kitty!)

Now…

Of course, I strive to be a good human being and…

I’m also a bit introverted and can get a bit locked in my head when I’m in busy, focused-mode—which is a lot of the time. 🤓

So…

When I first got the app and Nama was living with us, I added a Target in my Love protocol to MAKE SURE I created a “Micro-Moment of Awesome with Nama.”

When I made that commitment, I programmed my brain to LOOK FOR OPPORTUNITIES to connect with Nama (and Alexandra and my kids and others!).

So, for example, when I was working out on the trail and passed Nama’s tiny house, rather than rush by, I’d slow down, cruise over to say hi and spend a few seconds connecting with Nama.

Literally just a few seconds of awesome.

Target Swipe: “Micro-Moment of Awesome with Nama.” 🎯

Now…

Only Alexandra knew I had a beta version of the new Heroic app.

And…

I was using the app for JUST THREE DAYS when Alexandra’s mom told her…

“Something’s different with Brian!”

Goosebumps.

It was in THAT moment that I KNEW we had something special.

Now…

I like to think that I am a reasonably highly functioning person. (lol)

And…

I found it remarkable that investing just a few minutes in our app each day—starting with our AM protocol in which I committed to doing certain things to be in integrity with the best version of myself that I am committed to being then hitting those Targets during the day—could have such an immediate, significant impact on the quality of my relationships with people I love.

And…

That’s Today’s +1.

WHO ARE YOU AT YOUR BEST?

WHAT, SPECIFICALLY, DO YOU DO?!?

Have you taken the time to get REALLY CLEAR on that?

And...

Do you have a simple “virtuous checklist” for those behaviors?

Of course, there are an infinite number of ways to move from Theory to Practice to Mastery to activate our Heroic potential.

But…

PICK ONE!!

And crush it.

Today.

P.S. As promised, here are those 596 Hugs with Eleanor emojis!

🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗 🤗