#1582 Areté +1° #383: My All-Time Favorite Hero

Here’s Their (& Your!) Superpower

Hi, this is Brian.

Welcome back to another Areté +1°. This is one of 451 micro-chapters from our new book, Areté: Activate Your Heroic Potential.

In the book, there are seven Objectives. This one is the first micro-chapter in the seventh Objective: Activate Your Superpower.

The micro-chapter is called…


Quick question for you: Who’s your favorite hero?

If you feel so inspired, take a moment and think about that right now. Who comes to mind?

I have a few of my favorite heroes in my studio and on my office wall behind me. Great teachers and leaders who inspire me to show up as the best, most Heroic version of myself.

Aristotle. Epictetus. Marcus Aurelius. Abraham Lincoln. Winston Churchill. Gandhi. Abraham Maslow. Martin Luther King, Jr.

My wife and I even named our kids after two of our favorite Heroes: Ralph Waldo Emerson and Eleanor Roosevelt.

So… Again… Who inspires YOU?!

What individuals—living or dead—embody the qualities you most admire?

What individuals showed up and lived in a way that deeply inspires YOU to show up and give us all you’ve got?

As you think about that, know this…

All those heroes showed up in their own idiosyncratic way—Gandhi was frail and would go days without talking while Churchill was portly and rarely STOPPED talking. And, those two guys didn’t even like each other.

But… ALL of those heroes had ONE thing in common.

It’s what Aristotle had and what he helped ignite in Alexander the Great.

It’s what Epictetus had and what he helped Marcus Aurelius cultivate in his life.

It’s what Gandhi had and is the force that freed his nation. (And, for the record, it was Gandhi who actually gave this power its name.)

It’s what Martin Luther King, Jr. had and, inspired by HIS hero, Gandhi, is something he actually talks about in his “I Have a Dream” speech.

It’s what Eleanor Roosevelt had. And Florence Nightingale. And Helen Keller and Anne Frank and COUNTLESS others who may have made it into our history books or may have just humbly made an anonymous yet indelible mark on our world by deeply inspiring their friends and families and communities.

So… What’s the ONE thing ALL the great Heroes across all cultures throughout history have had in common?

Soul Force.

It’s every hero’s superpower.

Soul Force.

It’s that ineffable power you can feel in human beings living in integrity with their highest ideals.

Soul Force.

It’s the force that can (literally) change the world.

And guess what…

It’s YOUR superpower as well. We just need to ACTIVATE IT. Not someday. TODAY.

And then, very importantly, we need to REACTIVATE our Soul Force ALL DAY EVERY DAY.

THAT, my dear friend, is how we will fundamentally and permanently change your life while fundamentally and permanently changing the world together.

I want to wrap up this +1° with one more question…

Ultimately, do you know who my all-time favorite hero is?

I’ll give you a hint…

Go look in the mirror.

My all-time favorite hero is, unquestionably…


You are the hero we’ve been waiting for.

And helping YOU activate your Soul Force is my ultimate mission in life.

Day 1. All in.


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