#1561 Areté +1° #130: Energy, Etymology of

The Capacity for Work (& Love)

Hi, this is Brian.

Welcome back to another Areté +1°, one of 451 micro-chapters from my new book, Areté: Activate Your Heroic Potential

Today we've got another idea from the third Objective, Optimize the Big 3: Energy, Work and Love.


Before we move on...

It’s time for another etymological lesson. Do you happen to know what the word energy literally means?

The word energy comes from the ancient Greek word energeia which has two parts: en + ergon. It literally means “in work.”

My 2,084-page American Heritage dictionary defines the word as: “The capacity for work or vigorous activity.”


Only, for our purposes, I think we should consider slightly modifying that to: “Energy is the capacity for Work and Love.”

The next logical question is simple: How do we create Heroic levels of Energy?

To answer that question, let’s bust out our favorite microscopes and see if we can find some little energy powerhouses within our bodies.

P.S. I hope you enjoyed that Areté +1° from my new book Areté: Activate Your Heroic Potential. The book will be shippable on Nov 14th—right before Black Friday… in time to make it the perfect holiday gift?!? 🤷‍♂️ 🤓 🙌

I wanted to let you know that we have some special giveaways if you think you might like to pre-order the book and even more goodies if you think you might want to give the book away this holiday season. Here’s the deal!

Pre-order 1 copy and get a free advance reader copy of the eBook today!

Pre-order 3 copies and get a free advance copy of the eBook AND the audiobook AND a limited-edition Areté coin.

Pre-order 10 copies of the book and get all that plus an AUTOGRAPHED advance hardcover reader copy sent to you immediately inside the Areté VIP Box packed with other goodies including 10 (!) free annual Heroic memberships for your gift recipients!

Pre-order 25 copies and get all that plus a free ticket to our launch event-party in Austin on November 10th-12th.

Pre-order 50+ copies and get a big discount!

Place your order here: Amazon | Barnes & Noble | Indies

Let us know when you have so we can hook you up: heroicpbc.typeform.com/preorder

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