“The first virtue of the great among us is a remarkable level of sustained motivation. Success and fulfillment in life rests on the unflagging ability to get up, to be ourselves, to chase our dreams with fire each day, to keep willing ourselves to the next level of presence and performance and potential. More broadly, our entire human value system rests on motivation. None of the great human values that keep us and society in check—kindness, love, honesty, fairness, unity, tolerance, respect, responsibility—would flourish if we were not motivated to bring them to life. And so if we fail to master our motivation at an individual level, we cannot be happy; if we fail to maintain our motives for goodness at a societal level, all would be lost.
What great heights could we reach if we truly activated our human motivation? Imagine how the world would change, almost immediately, if its citizens could turn on their motivation whenever desired, for as long as desired. Would more people become free and happy? Would we have the stamina to end poverty? Would we build more schools? Might we end famine, eliminate dis-ease, free those wrongly imprisoned, stop global warming, and achieve remarkable progress in every corner of the globe? Would billions more see their dreams come true?
How different our society could be if true motivation ran deep, if all that apathy and aimlessness drifted away and our people were fired by a conscious mind and a consistently committed heart? Imagine how the world would prosper. Imagine the freedom.
This is a reachable possibility because motivation is stunningly simple to figure out and act upon. And so let us begin that path by demystifying why we do what we do.”
~ Brendon Burchard from The Motivation Manifesto
Brendon Burchard is one of the most popular motivation and business marketing experts in the world. (To put it in perspective: He’s one of the Top 100 most popular public figures on Facebook and has twice as many fans as Tony Robbins.)
He’s a #1 New York Times bestselling author who has sustained a huge amount of motivation over an extended period of time and gives us a roadmap on how to write our own Motivation Manifesto.
The book is packed with Big Ideas (get a copy here) and I’m excited to explore some of my favorites so let’s jump straight in.
We’ll start with the “9 Declarations to Claim Your Personal Power”:
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