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He Can Who Thinks He Can

And Other Papers on Success in Life

by Orison Swett Marden

|Thomas Y. Crowell & Co.©1908·245 pages

Do you think you can or do you think you can't? As Henry Ford told us, either way you're right. Orison Swett Marden (who created Success magazine) walks us thru some old-school no-nonsense mojo in this great little book. In the Note, we'll look at the power of being a functional dreamer and bringing ourselves to a 212 degree boil!


Big Ideas

“Much of President Roosevelt’s success has been due to his colossal self-confidence. He believes in Roosevelt, as Napoleon believed in Napoleon. There is nothing timid or half-hearted about our great president. He goes at everything with gigantic assurance, with that tremendous confidence, which half wins the battle before he begins. It is astonishing how the world makes way for a resolute soul, and how obstacles get out of the path of a determined man who believes in himself. There is no philosophy by which a man can do a thing when he thinks he can’t. What can defeat a strong man who believes in himself and cannot be ridiculed down? Poverty cannot dishearten him, misfortune deter him, or hardship turn him a hair’s breadth from his course. Whatever comes, he keeps his eye on the goal and pushes ahead.”

~ Orison Swett Marden from He Can Who Thinks He Can

Orison Swett Marden.

He created Success magazine and wrote this little book (really a collection of essays) when Teddy Roosevelt was President in 1908. (<— That’s awesome.)

This is the second Note I’ve done on his work. Check out the Note on An Iron Will for more of his old school goodness.

Orison leans on Ralph Waldo Emerson and reminds me a bit of James Allen. I just love the no-nonsense, solid old-school wisdom he shares.

The theme of this book, as the title suggests, is the fact that “He can who thinks he can.” (And, equally importantly, he can’t who thinks he can’t.)

Let’s take a quick look at some of my favorite Big Ideas and get our minds right so we can get out there and do the work we’re here to do!

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Trust thyself; every heart vibrates to that iron string.
Ralph Waldo Emerson
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Do You Think You Can?

“What would you think of a young man, ambitious to become a lawyer, who should surround himself with a medical atmosphere and spend his time reading medical books? Do you think he would ever become a great lawyer by following such a course? No, he must put himself in a law atmosphere; go where he can absorb it and be steeped in it until he is attuned to the legal note. He must be so grafted on the legal tree that he can feel its sap circulating through him.

How long will it take a young man to become successful who puts himself in an atmosphere of failure and remains in it until he is soaked, saturated with the idea? How long will it take a man who depreciates himself, talks failure, thinks failure, walks like a failure and dresses like a failure; who is always complaining of the insurmountable difficulties in his way, and whose every step is on the road to failure—how long will it take him to arrive at the success goal? Will anyone believe in him or expect him to win?”

If you wanted to be a lawyer, would you go to medical school?

Of course not!

As Marden so eloquently tells us: “He must be so grafted on the legal tree that he can feel its sap circulating through him.”

OK.

So, if you want to succeed, should you immerse yourself in thoughts of failure?

Riiiight.

Not a good idea.

If we want to succeed, we need to think we can. We need to be so grafted on the success tree that we can feel its sap circulating within us.

This isn’t just 1908 self-improvement bravado.

In addition to being common sense, it’s common science. We need what researchers call “self-efficacy.” We need to believe in our abilities to create the outcomes we’d like to see in our lives.

He (or she) can who thinks he can.

Do you think you can?

P.S. “So long as you carry around a failure atmosphere, and radiate doubt and discouragement, you will be a failure. Turn about face; cut off all the currents of failure thoughts, of discouraged thoughts. Boldly face your goal with a stout heart and a determined endeavor and you will find that things will change for you; but you must see a new world before you can live in it. It is what you see, to what you believe, to what you struggle incessantly to attain, that you will approximate.”

Self-depreciation is a crime

“The great trouble with many of us is that we do not believe enough in ourselves. We do not realize our power. Man was made to hold up his head and carry himself like a conqueror, not like a slave,—as a success, not as a failure,—to assert his God-given birthright. Self-depreciation is a crime.

If you would be superior, you must hold the thought of superiority constantly in the mind…

Be sure that your success will never rise higher than your confidence in yourself. The greatest artist in the world could not paint the face of a madonna with a model of depravity in his mind. You cannot succeed while doubting yourself or thinking thoughts of failure. Cling to success thoughts. Fill your mind with cheerful, optimistic pictures,—pictures of achievement. This will scatter the spectres of doubt and fear and send a power through you which will transform you into an achiever.”

“Self-depreciation is a crime.”

Why?

Because we’re denying the Divinity within ourselves. As Marianne Williamson tells us, playing small does not benefit anyone. We were born to make manifest the Divine within.

Also reminds me of Walter Russel (see Notes on The Man Who Tapped the Secrets of the Universe) who tells us: “I believe that every man has consummate genius within him. Some appear to have it more than others only because they are aware of it more than others are, and the awareness or unawareness of it is what makes each one of them into masters or holds them down to mediocrity. I believe that mediocrity is self-inflicted and that genius is self-bestowed.”

Mediocrity is self-inflicted. Genius is self-bestowed. <— Powerful.

P.S. Marianne’s brilliant passage is always worth a re-read: “Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness, that most frightens us. We ask ourselves, who am I to be brilliant, gorgeous, talented, and fabulous? Actually, who are you not to be? You are a child of God. Your playing small doesn’t serve the world. There’s nothing enlightened about shrinking so that other people won’t feel insecure around you. We are all meant to shine, as children do. We are born to make manifest the glory of God that is within us. It’s not just in some of us, it’s in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.”

Wishing doesn’t build a house

““If things would only change!” you cry. What is it that changes things? Wishing, or hustling?—dreaming, or working? Can you expect them to change while you merely sit down and wish them to change? How long would it take you to build a house sitting on the foundation and wishing that it would go up? Wishing does not amount to anything unless it is backed by endeavor, determination, and grit.”

Love that.

Want to build a house?

Sitting on the foundation while “wishing” (!!) it will go up won’t quite do the trick.

Hustle? Hard work? Determination? Grit?

That’s the trick! :)

God’s Great Kindergarten

“The world is a great university. From the cradle to the grave we are always in God’s great kindergarten, where everything is trying to teach us its lesson; to give us its great secret. Some people are always at school, always storing up precious bits of knowledge. Everything has a lesson for them. It all depends upon the eye that can see, the mind that can appropriate.”

Now THAT’s the way we want to go thru life—as if “the world is a great university.”

Leo Buscaglia (see Notes on Love) echoes this wisdom. He tells us: “A total immersion in life offers the best classroom for learning to love.”

You fully immersed and rockin’ the finger paint + play doh at God’s kindergarten? :)

Here’s to seeing every moment as another opportunity to learn just a little bit more—to become just a little wiser, a little more optimized and actualized.

Compound that over time and magic occurs.

Do Not Stop Dreaming

“Do not stop dreaming. Encourage your visions and believe in them. Cherish your visions and believe in them. This thing in us that aspires, that bids us to look up, that beckons us higher, is God-given. Aspiration is the hand that points us to the road the runs heavenward. As your vision is, so will your life be. Your better dream is the prophecy of what your life may be, ought to be.

The great thing is to try to fashion the life after the pattern shown us in the moment of our highest inspiration; to make our highest moment permanent.

First, this reminds me of James Allen’s genius prose from As a Man Thinketh (see Notes).

He tells us: “Cherish your visions. Cherish your ideals. Cherish the music that stirs in your heart, the beauty that forms in your mind, the loveliness that drapes your purest thoughts, for out of them will grow all delightful conditions, all heavenly environment; of these, if you but remain true to them, your world will at last be built.”

Amen to that.

Cherish your visions!!! Cherish your ideals!!

And, let’s reflect on this for a moment: ‘The great thing is to try to fashion the life after the pattern shown us in the moment of our highest inspiration; to make our highest moment permanent.

We have a flash of inspiration. How do we make that highest moment permanent?

The short answer: A lot of work. :)

As Ken Wilber (see Notes) tells us, we need to make that “state” experience a permanent “trait.” And the only way we do that is by showing up day in and day out such that we evolve into a new way of being, a new stage of development.

S.N. Goenka’s wisdom comes to mind: “Work diligently. Diligently. Work patiently and persistently. Patiently and persistently. And you’re bound to be successful. Bound to be successful.”

Here’s to the consistent baby steps toward making our highest moment permanent!

P.S. What steps can YOU take today to make that happen?

Functional Dreaming

“It is a splendid thing to dream when you have the grit and tenacity of purpose and the resolution to match your dreams with realities, but dreaming without effort, wishing without putting forth exertion to realize the wish, undermines the character. It is only practical dreaming that counts,—dreaming coupled with hard work and persistent endeavor.”

Dreaming.

It’s awesome.

Provided we DO SOMETHING about it!

If all we do is stare at our vision board all day long and dream and dream and dream, well, we’re gonna struggle. (States obvious.)

It is, as Marden advises, “only practical dreaming that counts,—dreaming coupled with hard work and persistent endeavor.”

Amen.

Reminds me of (P90X) Tony Horton. In his fun book, The Big Picture (see Notes), Tony tells us about what he calls “functional optimism.”

He says: “So when obstacles show up, it’s important to recognize the need to deal with them realistically, with a plan, but one that is born from a positive mind-set. I call this Functional Optimism and it’s a key component of achieving your Big Picture goals. It’s not about knowing everything can work out. It’s about knowing that everything will work out because you’re going to do whatever you need to do to make it happen.”

So, functional optimism = Believing everything will work out BECAUSE WE WILL DO WHATEVER IT TAKES TO MAKE IT HAPPEN.

I like it.

How about we apply that to dreaming?

Functional Dreaming = Imagining all the amazing things we can create and then doing WHATEVER WE NEED TO DO TO MAKE IT HAPPEN! :)

Here’s to bringing our dreams to life!

Igniting our potential

“There is enough latent force in a Maximite torpedo shell to tear a warship to pieces. But the amount of force or explosive power in one of these terrific engines of destruction could never be ascertained by any ordinary concussion.

Children could play with it for years, pound it, roll it about, and do all sorts of things with it; the shell might be shot through the walls of an ordinary building, without arousing its terrible dynamic energy. It must be fired from a cannon, with terrific force, through a foot or so of steel plate armor, before it meets with resistance great enough to evoke its mighty explosive power.

Every man is a stranger to his greatest strength, his mightiest power, until the test of a great responsibility, a critical emergency, or a supreme crisis in his life, calls it out.”

That’s an amazing idea.

Marden shares it in the context of a little essay called “Responsibility Develops Power” where he describes the fact that Lincoln never would have had the opportunity to demonstrate his extraordinary latent powers had he not been challenged by the horrors of the Civil War.

And so it is with us.

It is great responsibility that calls forth our great ability.

Yet, for too many of us, we seek a life of comfort—avoiding great responsibility. Playing small. Trying to create (or wishing we could create) an enviable lifestyle where we work a few hours a week on a beach somewhere.

That’s not going to ignite our greatest power.

As Marden says, “They are giants because they have been great conquerors of difficulties, supreme masters of difficult situations. They have acquired the strength of the obstacles which they have overcome.”

Campbell echoes this: “There is an important idea in Nietzsche, of Amor fati, the ‘love of your fate,’ which is in fact your life. As he says, if you say no to a single factor in your life, you have unraveled the whole thing. Furthermore, the more challenging or threatening the situation or context to be assimilated and affirmed, the greater the stature of the person who can achieve it. The demon that you can swallow gives you its power, and the greater life’s pain, the greater life’s reply.”

We must step into the arena of life.

Dream big. Go for it. Be willing to fail. Be challenged—truly challenged!! We must dare greatly.

THEN we will see what we are capable of.

Then, and only then, will we ignite our latent power.

Two hundred and twelve degrees, please

“Before water generates steam, it must register two hundred and twelve degrees of heat. Two hundred degrees will not do it; two hundred and ten will not do it. The water must boil before it will generate enough steam to move an engine, to run a train. Lukewarm water will not run anything.

A great many people are trying to move their life trains with lukewarm water—or water that is almost boiling—and they are wondering why they are stalled, why they cannot get ahead. They are trying to run a boiler with two hundred or two hundred and ten degrees of heat, and they cannot understand why they do not get anywhere.”

Lukewarmness in his work stands in the same relation to man’s achievement as lukewarm water does to the locomotive boiler. No man can hope to accomplish anything great in this world until he throws his whole soul, flings his force to his whole life, into it.”

I just love this old school, 1908, steam engine-powered era wisdom.

Reminds me of Campbell again. He tells us: “Sri Ramakrishna said, ‘Do not seek illumination unless you seek it as a man whose hair is on fire seeks a pond.’”

Do you have a mere lukewarm desire to live an extraordinary life?

Two hundred degrees? Maybe two hundred and ten?

Remember: No power is generated until we bring ourselves to boil.

Let’s dial it up to two hundred and twelve, please! :)

About the author

Orison Swett Marden
Author

Orison Swett Marden

Founder of Success Magazine