If you ignore the urgent today it can kill you. It’s also true that if you ignore the important, it can kill you tomorrow.
The Author of this Quote
![Chris McChesney](/_next/image?url=https%3A%2F%2Fassets.heroic.us%2Fauthors%2Fheadshots%2Fchris-mcchesney.png&w=640&q=75)
Author
Chris McChesney
Co-author of The 4 Disciplines of Execution. Global Practice Leader of Execution at FranklinCovey.