The ONE Thing

The Surprisingly Simple Truth Behind Extraordinary Results
by Gary Keller and Jay Papasan | Bard Press © 2012 · 239 pages

The ONE Thing. What's yours? Gary Keller (his Keller-Williams real estate is THE largest real estate company in the world--I bet that was a ONE Thing goal at some point!) shares his wisdom in this BRILLIANT book. We'll have fun exploring a few of my favorite Big Ideas: dominoes + extreme Pareto and other goodness.

If you chase two rabbits you will not catch either one.
Russian Proverb

“When you want the absolute best chance to succeed at anything you want, your approach should always be the same. Go small.

“Going small” is ignoring all the things you could do and doing what you should do. It’s recognizing that not all things matter equally and finding the things that matter most. It’s a tighter way to connect what you do with what you want. It’s realizing that extraordinary results are directly determined by how narrow you can make your focus.

The way to get the most out of your work and your life is to go as small as possible…

When you go as small as possible, you’ll be staring at one thing. And that’s the point.”

~ Gary Keller from The ONE Thing

The ONE Thing.

The funny thing about this book? When I first picked it up last year, we were doing so many things with our biz (en*theos) that I (literally) couldn’t even read it. (Laughing. I kid you not.)

We had a pretty compelling story about how our “ecosystem” of multiple facets of our biz gave us the best chance to succeed, but the seeds were planted that we needed to focus. And, at the end of the year, that’s what we did—stripping back to all but ONE Thing: my work.

This book is phenomenal.

It’s a really (!) well written, incredibly simple, concise, practical analysis of the whys and hows of discovering and executing our ONE Thing.

It’s packed with Big Ideas. I highly recommend it. (Get it here.)

We’re barely going to scratch the surface of this extraordinary book but for now, let’s have fun taking a quick look at some of my favorite goodness!

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About the authors


Gary Keller

Author of The ONE Thing - Achieve extraordinary results today!

Jay Papasan

Authors of The ONE Thing - Achieve extraordinary results today!