#1353 A Cold Shower a Day

Keeps the Doctor Away

Wim Hof.

Also known as “The Iceman.”

If you’re into optimizing, you’ve almost certainly heard of him.

As you may know, he holds multiple world records for his feats of endurance and exposure to cold—such as climbing Mount Kilimanjaro wearing only shorts and shoes, running barefoot half marathons in the Arctic Circle, and standing in an ice-filled container for more than 112 minutes.

As you may not know, the effectiveness of his methods—which are now practiced by millions—have been validated by eight university research studies.

Today we’re going to talk about some wisdom from his book The Wim Hof Method. Specifically, we’re going to talk about the idea that a cold shower a day can keep the doctor away!


Did you know that our vascular system, “if laid out end-to-end, would stretch nearly two and a half times the length of the world”?


And, get this: “There are approximately sixty-two thousand miles of veins, arteries, and capillaries in each and every one of us. The vascular system is constructed, after millions of years of evolution, with millions of little muscles that contract and open the veins and the vascular channels in reaction to the weather.”


In our climate-controlled modern world, we rarely give those millions of little muscles the workouts they so desperately need—which isn’t a good thing.

Enter: That cold shower a day that keeps the doctor away by deliberately training those muscles to do what they need to do to keep us energized.

The Wim Hof Method has three pillars: Cold + Breath + Commitment.

In the book, he walks us through a simple way to build a cold shower protocol.

Here’s the short story you can start putting into action TODAY if you feel so inspired.

In Week 1, just turn the warm shower to cold for the last thirty seconds. Then in Week 2, make it one minute of cold water at the end of your normally warm shower. In Week 3, move it up to a minute and a half of cold at the end. In Week 4, make it two minutes of cold water at the end of a warm shower.

Boom. Done. Repeat.

Give those millions of muscles a workout WHILE working out your mind doing something you don’t want to do. 🤓


How about TODAY?!

Target swipe: Cold shower! 🎯

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