Dan Pink is a brilliant writer. His books have been translated into over 35 languages and have sold over 1 million copies in the US alone.
This one, as per the sub-title, is all about “The Surprising Truth About Moving Others.”
The super-short story? Although only 1 in 9 of us technically earn our living as “salespeople,” we’re ALL in sales. In other words: To sell is human.
The book has three parts: Part One is called “Rebirth of a Salesman” in which we explore the fact that we’re all in sales now. Part Two moves on to the new “ABCs” of sales (aka “How to Be”) while Part Three gives us a snapshot at the nuts and bolts of “What to Do.” (Get a copy .)
Of course, it’s packed with Big Ideas. I’m excited to share a few of my favorite Ideas you can apply to your life TODAY so let’s jump straight in!