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Continuing our theme of feelings following behavior, let’s chat about some wisdom from the author of Resilience. He's a fascinating guy. Rhodes

Speaking of perfectionism, let’s look at the essence of Tal Ben-Shahar’s great book The Pursuit of Perfect. Tal is one of the world’s leading positive psychologists.

Piers Steel is a leading research scientist. After analyzing hundreds of studies on motivation, he came up with a little equation to

Ultimately, what we want to get *really* (!!!) good at alchemizing any and all challenges into fuel for the bonfire that is our

Today we have a Heroic +11. (Hah.) Although this one’s longer than the normal installment, I hope you find it helpful! As we discussed

Deep Work. It’s the key to how you get So Good They Can’t Ignore You—which, of course, is the title of another one of Cal’s great books. Big Ideas include Deep Work vs. Shallow Work, how to give your neurons a workout, cleaning up attention residue, the four rules of deep work, finding the routine that works for you and learning how to shut down completely.

James Clear has a super-popular website (jamesclear.com). Millions of people visit it every month and hundreds of thousands subscribe to his email newsletter. After reading this book, I can see why. He’s a great writer and distills the essence of habit formation into, well, its fundamental components—the “atomic” structure if you will—while showing us how those TINY little incremental improvements add up to MIGHTY results. I rarely say a book is a must-read but this one’s as close as it gets. Big Ideas we explore include: The math behind 1% gains compounding over a year (and a decade!), navigating the Plateau of Latent Potential (ever given up on a habit? Take note!), the importance (and etymology) of our Identity (get this: it *literally* means 'repeated being ness'), The 4 Laws of Behavior Change (remember: cue + craving + response + reward and... make it obvious, make it attractive, make it easy, make it satisfying), and the Sorites Paradox (can a single habit change your life?).

The Tools. This was easily the best book I read in 2012. It's *packed* with goodness. Stutz and Michels are two no-nonsense therapists who developed powerful tools to transform our problems into courage, confidence, and creativity. In this Note, we'll take a quick peek at how to put these powerful tools to work to create real change in our lives.

Angela Duckworth is the world’s leading authority on the science of grit. In fact, she pioneered the field and, as Daniel Gilbert says on the cover: “Psychologists have spent decades searching for the secret of success, but Duckworth is the one who found it.” In this Note, we explore the two facets of grit (hint: passion + perseverance, why they’re important and how to cultivate them.

This classic has sold 15 million copies and was the first self-development book I read back in the day (1995 to be precise). In this Note, we'll take a quick look at all 7 Habits—from being proactive (huge!) to beginning with the end in mind, putting first things first, thinking win/win, seeking first to understand, synergizing and sharpening the saw. Lots of goodness here to help us develop our character to create our ideal lives as we most fully give ourselves to the world.

Marcus Aurelius was the Emperor-Philosopher of the Roman Empire and one of the most enlightened leaders ever. Meditations is a collection of journal entries he wrote to himself and in this Note, we'll explore some Big Ideas of his Stoic philosophy—from the importance of never confusing ourselves with visions of a lifetime all at once, to not worrying about what others think of us and living a life of purpose and service.

BJ Fogg founded the Behavior Design Lab at Stanford University. He is one of the world’s leading authorities on the science of behavior change. In this book, he introduces us to the core elements of his Fogg Behavior Model as we learn that habit change doesn’t need to be as hard as we make it. As BJ tells us: “We are not the problem. Our approach to change is. It’s a design flaw—not a personal flaw.” Big Ideas we explore include the three elements that drive behavior (B = MAP!), the ABCs of Tiny Habits (Anchor + (Tiny) Behavior + Celebration!), the power of anchor prompts (After I (ANCHOR), I will (NEW HABIT), and the power of celebration (get your Shine on!).

Viktor Frankl survived the horrors of the holocaust and describes his Logotherapy in this classic book. In the Note, we'll explore the fact that our attitudes determine our happiness and that *no one* can ever take away the freedom for us to choose our response to any given situation. We'll also look at the importance of having a mission in life and that as we serve something bigger than ourselves, our happiness and success will follow.

This book combines two of my favorite things: Stoicism + Ryan Holiday’s wisdom. Stoicism was one of the most influential philosophy of the Roman world and has continued to influence many of history’s greatest minds. As Ryan says: It’s time to bring it back as a powerful tool “in the pursuit of self-mastery, perseverance, and wisdom.” This is one of the my favorite books ever. Big Ideas we explore: the #1 thing to know about Stoicism, how to create tranquility, a good answer to “What’s the latest and greatest?!,” the 2 essential tasks in life and the art of acquiescence (aka amor fati).

Gabriel Oettingen is one of the world’s leading researchers in “The New Science of Motivation.” The basic idea of the book is captured in a clever image on the cover: Rose colored glasses with one lens cracked. Oettingen walks us thru the compelling research that demonstrates the power of seeing both the positive AND the challenges. When we contrast our wishes with the obstacles to their attainment we, almost magically, catalyze an extraordinarily higher level of performance.

Carol Dweck, Ph.D is a Stanford Professor and one of the world’s leading authorities on the science of motivation. She tells us that our “mindset”—how we see the world—determines a *huge* part of our overall happiness and well-being and achievement. In this Note, we’ll explore the difference between a “fixed mindset” and a “growth mindset” and some Big Ideas on why we want to learn how to live from a growth mindset. And, of course, how to do it!

Ray Dalio is one of the most successful people alive. In fact, Time magazine says that he’s one of the 100 most influential people on the planet while Fortune magazine tells us his company (Bridgewater Associates) is the 5th most impactful private company in the U.S. and Forbes tells us that he’s one of the 100 wealthiest people on the planet. All of which makes Dalio, to use his words, “believable” when it comes to discussing how to get what we want in life and work. Enter: Principles. Big Ideas we explore: how to evolve, what’s most important, meet the shapers, Principles #1 (Embrace reality and deal with it) + #2 (5-Step process to getting what you want in life), and the two AI’s: Artificial Intelligence + Ancient Intelligence.

The ONE Thing. What's yours? Gary Keller (his Keller-Williams real estate is THE largest real estate company in the world--I bet that was a ONE Thing goal at some point!) shares his wisdom in this BRILLIANT book. We'll have fun exploring a few of my favorite Big Ideas: dominoes + extreme Pareto and other goodness.

Mel Robbins is funny, witty and wise. Her TEDx Talk (called How to stop screwing yourself over) is one of the most popular of all time, with more than 18 million views. This book is also super popular—with over 1,000 Amazon reviews. It’s pretty awesome. Actually, the book is REALLY (!) good. In fact, Mel Robbins’ 5 Second Rule might just be one of THE most elegantly efficient Tools we can use to close the gap between who we’re CAPABLE of being and who we’re ACTUALLY being. (Seriously.) Big Ideas we explore include The 5 Second Rule (and how/when to rock it), how to win the game of life (hint: start, stay in, for the long game!), excitement + anxiety (and how they feel the same in the body), managing distractions (today a good day?), and changing your life with one moment of everyday courage.

Martin Seligman is one of the founding fathers of the Positive Psychology movement and this is the third Note we’ve done on one of his books. (Check out the Notes on his other classics: Learned Optimism and Authentic Happiness for more science of happiness goodness.) In this Note, we’ll explore his shift from Authentic Happiness Theory to Well-Being Theory as we wrap our brains around PERMA, his model of well-being that consists of Positive emotions + Engagement + Relationships + Meaning + Achievement. Good times.

Ryan Holiday is brilliant. So is this book. The ancient Stoics taught us how to not only accept challenges but to thrive on them. Ryan brings their wisdom to life with compelling stories of great peeps who have rocked it in the face of adversity. In the Note we'll take a quick look at the three keys to making obstacles work for us: Perception + Action + Will.

Darren Hardy is the Publisher of SUCCESS magazine and knows a thing or 1,000 about success. It's all boiled down into this little manifesto on The Compound Effect. The equation? Small, Smart Choices + Consistency + Time = RADICAL DIFFERENCE. In the Note, we'll check out the power of compounding and how to welcome Mr. Mo to the party and create your greatest life.

Matthew Walker is one of the world’s leading neuroscientists and sleep experts. He’s a professor at UC Berkeley (and former professor at Harvard) who has spent decades studying why we sleep and how to, as per the sub-title of this book, unlock the power of sleep and dreams. As you know if you’ve been following along, I’m a HUGE advocate of Optimizing our sleep as a fundamental practice in Optimizing our lives. This book has made me EVEN MORE bullish about the power of sleep. The consequences of chronically depriving ourselves of the sleep we need? Well, they’re astonishingly devastating—dramatically increasing the odds of having everything from mood disorders to cancer (and everything else we don’t want). Big Ideas we explore include the fact that you're more likely to get struck by lightning than have the gene that let's you get by on less than the recommended sleep, the universality of sleep (even worms sleep!!), resetting baselines, the iPad effect (did you know how much using one before sleep messes w/your melatonin?), and some tips to Optimize your sleep TONIGHT!!!

This is a SHOCKINGLY good book. Want to get your mind right? Lanny Bassham, an Olympic gold medalist, has been teaching the art of mental training/peak performance for decades and this book tells us just how to rock it. In the Note, we'll look at the importance of making the process primary and other fundamentals of mental mastery.

My wife Alexandra has been a huge fan of Marie’s for a long time. I knew she was awesome. But... As I told Alexandra: “I had no idea Marie was THAT awesome!!!” My excuse: I’ve been in hermit-mode and have done nothing but read books for 5 years (no blogs/videos/etc.) so I wasn’t able to get the full sense of Marie’s heroically brilliant and grounded and HILARIOUS power until this book came out. I’ve read and created PhilosophersNotes on well over 500 books. This is one of my ABSOLUTE (!) favorites of all time. I HIGHLY (!!!) recommend it. It’s in the same league as some of my other favorites like Deep Work Atomic Habits and The 5 Second Rule. (In fact, on my chalkboard right now, I actually have “EVERYTHING IS FIGUREOUTABLE” right above “5-4-3-2-1-GO!” <- Winning combo!) The book is PACKED (!) with Big Ideas and I’m excited to share a few of my favorites so let’s jump straight in!

Suzie and James Pawelski are two of the world's leading positive psychology experts. James cofounded the Master of Applied Positive Psychology program at the University of Pennsylvania with Martin Seligman while Suzie is a graduate of the program and a leading freelance writer and consultant. Together they've written an incredible book on "Using the Science of Positive Psychology to Build Love That Lasts." I’ve been waiting for a very long time for the book that would make me say: “READ THIS BOOK if you want to figure out how to integrate Ancient Wisdom + Modern Science + Practical Tools to Optimize your relationship.” And, well, THIS book is it. I HIGHLY recommend it. In fact, it's not only my #1 Love book recommendation, it's also cracked the Top 10 all-time greatest list. Big Ideas we explore include The Relationship Gym (hit it!), Aristotelian Lovers (the REAL Soul Mates), SNAP (James geniuses x2), Know Thy... (self and thy partner!), and Love Is an Action Verb (let's commit to flourishing together TODAY!).

I’m a HUGE fan of Phil and Barry's first book, The Tools. Coming Alive is kinda like The Tools Part 2. In this book, we get four new tools to go along with the original five tools. Big Ideas we explore include how to connect to our Life Force, defeat Part X (their name for that part of each of us that gets in the way), build our confidence and learn to see problems as gifts as we live a GREAT life.

I'm convinced Mark Divine is a superhero. Seriously. And in Unbeatable Mind, the former Navy SEAL gives us the handbook on mental toughness. In the Note, we'll look at the keys to cultivating our confidence, the importance of cultivating our concentration, learning how to control our breathing and other goodness that will make you unbeatable.

Amy Cuddy is awesome. Her TED talk is the 2nd most popular ever. This book is just as good. Learn the science of cultivating your personal power to bring your boldest self to your biggest challenges. Big Ideas we explore: self-affirmation theory, priming + nudges, the magic of expanding your body to increase your power, iHunch (how’s yours?), and the boldest you.

The classic text of Hinduism is *packed* with wisdom. In the Note, we take a super quick look at the context for the book and then jump into some powerful wisdom—including the importance of meditation, the fact that making mistakes is an inherent part of our growth process and the uber-importance of letting go of our attachment to results.

Did you know 20% of beer drinkers drink 80% of the beer? And that 20% of streets account for 80% of the traffic? And that most peeps wear 20% of their clothes 80% of the time? And that 20% of customers/products usually account for about 80% of profits? Yepperz. In this Note, we’ll explore the 80/20 principle and how we can apply its power to every aspect of our lives to "achieve more with less."

Carol Dweck is one of the world’s leading researchers on the science of motivation. This book is a collection of brief essays on various aspects of “self-theories.” It’s essentially a bridge between her extensive academic research studies and her popular book Mindset. It’s amazing. Big Ideas we explore include the two frameworks (entity vs. incremental) and their two goals (performance vs. learning), attributional retraining (aka learning the best way to respond to failure!), and moving from contingent self-worth to wholehearted self-esteem.

People often ask me what *one* book I would recommend they read. I never had an answer I felt good about until I read this book. It's amazing. The most comprehensive and readable look at what we *scientifically know* works to boost our happiness—from gratitude and exercise to optimism and kindness. (btw: The other #1 book I'd recommend? The PhilosophersNotes workbook. How can you beat 1,000 Big Ideas from 100 great books packed into 600 pages? ;)

Cal Newport decodes the pattern of finding work that inspires us and tells us, as per the sub-title, “Why Skills Trump Passion in the Quest for Work You Love.” The title of the book comes from comedian Steve Martin’s advice to aspiring entertainers to “Be so good they can’t ignore you.”

Seneca. He was born around the same time as Jesus and was one of the leading figures in his Roman Empire. He was also one of history's leading Stoic philosophers (along with Marcus Aurelius and Epictetus who we also profile) and has some powerful wisdom to share. In this Note, we'll explore the purpose of philosophy, the importance of focusing our attention and the mojo that comes from facing our fears.

Anders Ericsson is the world’s leading scientist studying expert performance—looking at how, precisely, the people who are the best in the world at what they do became the best. In this Note, we take a quick look at The Gift that we all have that’s the key to our potential greatness, HOW to go about tapping into the benefits of that gift via a certain type of practice (forget naive practice and go for purposeful + deliberate!), the fact that there is no such thing as a “10,000 Hour Rule,” and why we should be called Homo Exercens rather than Homo Sapiens. :)

Abraham Maslow tells us, "What one can be, one must be!" (OMG I love that.) He was a 20th century humanistic psychologist who came up with the hierarchy of needs and studied the most exceptional people of his era. In this Note, we'll explore some of the Big Ideas on how we can be all that we're destined to be and look at some of the characteristics of those self-actualizing human beings who're rockin' it.

Flow. It's all about the science of optimal human experience. In this Note, we'll explore what the flow state is (hint: get fully engaged in an activity that matches your skills with your challenge) and we’ll look at some other Big Ideas on controlling the contents of our consciousness to get out of anxiety and boredom as we create more flow experiences in our lives. (Plus, you'll even learn how to pronounce "Mihaly Csikszentmihalyi.")

This is our fourth Note on one of Ryan Holiday’s books. Ryan is one of my absolute favorite writers. One of the testimonials in the front of the book perfectly captures my sentiment. Screenwriter and director Brian Koppelman (Rounders, Ocean’s Thirteen and Billions) puts it this way: “I don’t have many rules in life, but one I never break is: If Ryan Holiday writes a book, I read it as soon as I can get my hands on it.” (btw: Cal Newport’s the first testimonial. He says: “Some authors give advice. Ryan Holiday distills wisdom. This book is a must read.”) Penguin Random House sent me an advance copy of this book. As I knew it would be: It’s fantastic. Of course, the book’s packed with Big Ideas and I’m excited to share some of my favorites so let’s jump straight in!

I planned to read this book since Cal Newport referenced it in Deep Work. I finally did so in preparation to teach Productivity 101. It’s fantastic. If you’re a business leader or entrepreneur I think you’ll particularly enjoy it. Big Ideas we cover include the 4DX, the whirlwind, your Wildly Important Goals, Lag vs. Lead measures, the power of keeping score, and avoiding the blackhole of the magnificently trivial.

Michael Gelb profiles the seven attributes of da Vinci's genius in his great book and in our Note we'll have fun checking out some Big Ideas including one of the most powerful exercises I've ever done called "A Hundred Questions." The exercise literally shaped my life and I trust you'll dig it as much as I have. We'll also look at the power of affirmations (did you know da Vinci used them?!) and the body of a genius (did you know da Vinci was also an exceptional athlete?!). Fun stuff.

Aristotle's writings have been extraordinarily influential since ancient times. This treatise is named after his son and is a collection of his lecture notes--imagining attending his Lyceum and listening to him teach 2,300 years ago! Of course, it's packed with culture-changing Big Ideas. Some of my favorites we cover include the ultimate end: eudaimonic happiness (vs. "happiness" as most of us think about it!), how to achieve that eudaimonia (hint: "virtuous activity of the soul" aka areté), how to win the Olympic Games (hint: you can't just show up; you need to ACT!), the doctrine of the mean (and the vice of deficiency + excess) and the virtue of magnanimity: meet YOUR great soul.

Jocko Willink and Leif Babin were two of the most senior (and decorated) SEALS on the ground in the most intense battles of Iraq. In this book they share their leadership lessons on how U.S. Navy SEALs lead and win. It’s an intense, impactful read. Big Ideas we explore include a definition of Extreme Ownership, the fact that there are no bad teams, only bad leaders, how to prioritize and execute and remembering that discipline = freedom.

Dale Carnegie wrote this book in 1937. The publisher originally only printed 5,000 copies. It was an immediate best seller and went on to sell over 30 million copies. I’ve always had a very strong allergy to the idea of “networking” and trying to “win friends” and/or “influence people” so this one never quite resonated but I loved it. It’s packed with Big Ideas on how to Optimize our relationships and, perhaps in the process, win some more friends and influence some people as better humans and leaders. We explore: The #1 indispensable quality you need for Optimizing, Principle #1 of How to Win Friends (Never criticize!!), how to make a great first impression, the Golden Rule (you living it), what to do when you make a mistake, and what to think when you meet people today!

Seneca was an old-school Roman statesman and one of history’s leading Stoic philosophers. In this book he tells us that life is only short if you don’t know how to use it and also gives us some tips on how to deal with challenging times and cultivate tranquility. Big Ideas we explore include making T.O.D.A.Y. the day, how to deal with being exiled (never know when it could happen ;), and why flexibility is the virtuous road to tranquility (and how to avoid the detours).

Tal Ben-Shahar is one of my favorite teachers. He taught one of the most popular classes in Harvard's history and this book captures the essence of his class on Positive Psychology—sharing the best of what we scientifically know about how to create happier, more fulfilled lives. We'll explore how important it is to have goals AND be in the moment (and the perils of *just* being in the moment) along with mucho más goodness.

David Brooks is one of the nations’ leading writers and commentators. He is an op-ed columnist for the New York Times and appears regularly on PBS NewsHour and Meet the Press. I loved his book The Road to Character. I loved this one even more. David tells us there are two mountains: The first mountain? That’s what society tells us we should pursue: all the normal trappings of success. The second mountain? That’s where the magic (and joy!) exists: where we move beyond ourselves and COMMIT (important word for this book!) to giving ourselves most fully to something bigger than ourselves. David identifies four potential commitments: to our families, to our vocations, to our faith/philosophy of life and to our communities. Ultimately, the book is intended to be a guide to the ULTIMATE quest in life: “The Quest for a Moral Life.”

Loehr and Schwartz tell us we've gotta manage ENERGY not time if we wanna really optimize our lives. Their book is pure goodness. In this Note, we'll explore the four principles of full engagement, why we want to be more like sprinters rather than marathon runners, that there's a pulse of life and we need to honor it, and the power of positive rituals. And some other really Big Ideas on getting our Full Engagement on.

Epictetus is one of three Stoic philosophers we profile (Marcus Aurelius and Seneca are the other two) and this former slave turned leading philosopher of his era is incredible. He echoes the wisdom of all the great teachers as he reminds us that, if we want to be happy, we've gotta realize the only thing we have control over is our response to a situation. We'll have fun tapping into a lot more of his vast mojo in the Note.

A core text of Buddhism, The Dhammapada literally means something along the lines of "the path of truth and righteousness" and is packed with wisdom. In this Note, we'll take a quick look at some central tenets of Buddhism (like the Four Noble Truths, nirvana, and the eightfold path) and soak up some Buddha mojo on how to rock our wisest lives.

Cal Newport is one of my favorite thinkers. He got his Ph.D. in Computer Science from MIT and is now a Professor at Georgetown. He’s also a bestselling author of a number of books. Given the fact that the fastest way to Optimize your life is to STOP doing things that are sub-optimal AND the fact that (for nearly all of us) our use of technology is the #1 thing that “Needs work!,” it’s SUPER important for us to figure out how to best use all the technology available to us WITHOUT becoming lost in a tsunami of inputs. Enter: Our new philosophy of technology use: Digital Minimalism. Enter: My SUPER strong recommendation of the book and my ALL IN commitment to helping create a movement around the ideas in the book. As you know, I rarely say a book is a must read but this book is as close as it gets. Big Ideas we explore include the fact that your soul is engaged in a lopsided arms race, a definition + overview of digital minimalism, the importance of spending time alone (and the consequences of *not* spending adequate time alone), reclaiming leisure (get active!) and joining the Attention Resistance. Here's to Choosing a Focused Life in a Noisy World!

Did you know there’s an equation for Procrastination? Yep. Expectancy x Value / Impulsiveness x Delay = Motivation. Thank you, Piers Steel. In this great book, Piers (a leading researcher on the science of motivation/procrastination) walks us thru the power of that equation. Big Ideas we explore include: Mental Contrasting (and why it beats creative visualization), goal setting (3 scientific keys) and how to add a month of productivity to your year.

Willpower. It’s huge. The Willpower Instinct by award-winning Stanford Professor Kelly McGonigal, Ph.D., is a GREAT book based on “The Science of Willpower” class Kelly teaches through Stanford University’s Continuing Studies program. It’s *packed* with super practical Big Ideas on the newest scientific insights about self-control to explain how we can “break old habits and create healthy habits, conquer procrastination, find our focus, and manage stress.” In this Note, we’ll check out the #1 way to build willpower (it’s not what you’d guess), how to give ourselves willpower boosts throughout the day and other stress-relief strategies that rock.

I’m grateful for Robert Emmons. He’s dedicated the last three decades of his life to understanding the science of how to boost our well-being. In the process, he’s conducted ground-breaking research on the power of gratitude. In fact, he’s basically THE researcher we have to thank for understanding *just* how powerful gratitude journaling is. (He's also served as editor-in-chief of The Journal of Positive Psychology.) I consider myself a reasonably grateful guy but this book has opened my eyes to JUST how powerful gratitude is. And, to just how important it is to DELIBERATELY PRACTICE it. Big Ideas we explore include: How to give yourself a 25% (!!!) boost in happiness, the top gratitude practices, the #1 obstacle to gratitude (and its remedy), and using challenges for grateful fuel!

Jordan Peterson is one of the world's leading intellectuals. He's a Canadian clinical psychologist and professor at the University of Toronto. (Before that, he taught at Harvard.) He’s published over 100 scientific articles and he’s super-popular on YouTube. This book is wonderfully intense and equally thoughtful. Peterson’s integration of everything from evolutionary psychology, politics, religion and morality is astounding. After taking a super-quick look at all 12 Rules, Big Ideas we cover include the importance of mastering the flow or Order + Chaos (and why RULES are so important), Rule #1 (stand up straight, shoulders back! Remember lobsters...), Rule #2 (Treat yourself better! Remember pets...), Rule #6: Clean up your life (remember to start stopping...), and the fact that your Being is in your Becoming (which is connected to Rule #4...).

Ralph Waldo Emerson. He’s the great-great-grandfather in my spiritual family tree. We named our son Emerson after this great 19th century philosopher and when I imagine the heroes whose qualities I want to emulate, he’s on the top of the list. Big Ideas we explore include: Trust thyself (every heart vibrates to that iron string!), nonconformity (and the integrity of your own mind), what must you do? (vs. what will they think?), Hobgoblins (begone), your voyage (of a thousand zigs and zags), and the Royal You (act like that now!).

This book is amazing. If you’ve ever struggled with rockin’ your creativity it’s pretty much a must-read. Written in an intense, no-nonsense style, Pressfield gets to the heart of the “Resistance” that stands in our way to fully expressing ourselves as he challenges us to become true “Professionals.” In the Note, we’ll check out some of my Favorite Big Ideas—from letting the results be by-products to the importance of simply sitting down and trying day after day after day.

Atul Gawande is a surgeon, writer, and public health researcher. He’s also an extraordinary, best-selling author of a number of books. Short story: Want to get things right? Use a checklist. Sounds too silly to work but… It does. Period. Big Ideas we explore include two reasons we err (ignorance + ineptitude), what to do about it (checklists!), how to reduce your Masterpiece Day mortality rate by at least 47% (checklists!), why Van Halen doesn’t like brown M&M’s (checklists!), and your Big 3 Keystone Initiative (checklist!).

Patrick McKeown is one of the world’s leading teachers of the Buteyko Breathing Method which was created in the 1950s by a Russian doctor named Dr. Konstantin Buteyko. McKeown suffered from asthma for decades until he found the Buteyko Method. At which point, he reversed his asthma symptoms and then dedicated his life to helping others optimize their breathing. In this book, he extends the Buteyko Method into an approach he calls the Oxygen Advantage. Big Ideas we cover include the #1 obstacle to optimal breathing, Oxygen Delivery 101, the #1 breathing tip, and how to dial in your sleep.

Eat Move Sleep. The simple, powerful keys to optimal health and well-being. We talk about these fundamentals ALL the time and this is my new favorite book on health. Big Ideas we explore include 10,008 hours and 36 minutes (the magic # of elite performance), candy for cancer cells, the power of measuring whatever it is you want to improve, how to buy willpower at the store, and a vaccine for the common cold.

Ready to upgrade your vision of love? Then you’re in for a treat with this fantastic book by Barbara Fredrickson. Barbara is one of the world’s leading positive psychologists. The book is incredibly well-written, deeply inspiring and incredibly practical as well. In fact, I just told Alexandra that this book might be the one that most positively impacts my life. Big Ideas we explore include: Love 1.0 vs. Love 2.0, taking a trip to Vagus, identifying our prevailing desire, #1 tip: create 3 loving moments today, exiting our cocoon of self-absorption via loving-kindness meditation, and Love 2.0 x 2: compassionate + celebratory love.

Martin Seligman is essentially the father of the Positive Psychology movement and in this Note we explore how important it is for us to use our Signature Strengths consistently throughout our day-to-day lives. We've got tips on how to discover our Strengths and how to move from a job to a career to a calling as we live a life of meaning and purpose. Good times.

The Alter Ego Effect. This is one of the most fun and compelling and inspiring books I’ve read in awhile. I REALLY (!!!) enjoyed reading it, had a ton of fun constructing and playing with some potential Alter Egos and highly recommend it. I also really enjoyed how high-performance coach and mental game strategist Todd Herman describes the science behind the power of “secret identities” to transform our lives and I loved the parallels between his perspective and our Big 3 Identities > Virtues > Behaviors model. Big Ideas we explore include Superman + Clark Kent (who's who?), activating your Heroic Self (the science of), motivation and emotion (share a common Latin root), virtues as super powers (more on the science of), and Crossing the Threshold (Today the day?).

What do you say when you talk to yourself? Is it empowering? Or not so much? Shad Helmstetter tells us nothing matters quite as much as that. Big Ideas include why and how we need to upgrade our programming, the 5 levels of Self-Talk, and conquering our greatest challenge.

Byron Katie is best known for the four questions that make up "The Work" and in this Note we’ll take a quick look at those along with some other really cool Ideas. We'll learn to love what is by seeing our suffering as a compassionate alarm clock awakening us to our possibilities and by recognizing that if we see things as "wrong" in the world, we need to start by changing our own consciousness.

Dan Millman (author of Way of the Peaceful Warrior and other great books) introduced me to this book as he's been deeply influenced by David Reynolds' integration of Zen Buddhism and Western Psychotherapy. In this Note, we'll explore some Big Ideas on how to live with greater self-mastery by more effectively relating to our emotions and consistently asking ourselves: "Now what needs to be done?!"

Meet the enemy: Your ego. Our guide, Ryan Holiday, wrote one of my favorite books of 2015: The Obstacle Is the Way. Ego Is the Enemy is now one of my favorite books of 2016. It’s fantastic. Big Ideas we explore include: defining ego, becoming more than a flash in the pan, finally answering the question of whether it takes 10,000 or 20,000 hours to attain mastery, the virtue and value of staying true to your own path and making it rather than faking it.

Willpower. It’s ESSENTIAL to optimizing our lives. In fact, in their *great* book, Willpower, Roy Baumeister (one of the world’s leading scientific researchers on self-control) and John Tierney (science writer for the New York Times) tell us that “Improving willpower is the surest way to a better life.” In this Note, we’ll learn how to eat our way to willpower (seriously), how to exercise our self-control muscles, why “precommitment” is so important and how to win the willpower game with bright lines and a great offense. :)

Joseph Campbell occupies the Grandfather slot in my spiritual family tree and this book is an incredible collection of some of his most inspiring wisdom. In the Note, we'll explore a range of Big Ideas from what it means to (and how to!) follow our bliss as we rock our hero's journey to learning that we've gotta be willing to break some eggs if we want to make omelets (aka, we've gotta be willing to make mistakes as we grow!).

Got problems with your soul? These days, you’d see a psychotherapist. But, back in the day, it was the philosopher who’d help you optimize—they were the preferred physician of the soul. This book is about the philosophical roots of modern psychotherapy. Specifically, it outlines the connection between cognitive behavioral therapy (CBT) and Stoicism. Big Ideas we explore include being a warrior of the mind vs. a librarian of the mind, your highest human purpose, getting on good terms with your inner daimon, practicing the reserve clause and modeling your ideal sage.

The Tao te Ching. It's the core text of Taoism and one of the top old school classics of all time. In this Note, we'll take a look at everything from making use of solitude to the fact that the journey of a thousand miles begins with the first step (heard that before, eh?!). We'll also learn to let go of our attachment to future results and gracefully roll with the ebbs and flows of life.

Alexandra got this book for me after I told her how much I loved David Brooks’ The Second Mountain. Apparently it is recommended alongside that book on Amazon. With 1,400+ reviews, Alexandra thought I might like it. Not only did I like the book, I loved it. And, I fell in love with Richard Rohr. Father Rohr is a Franciscan priest who beautifully integrates his faith with wisdom from various perspectives. Big Ideas we explore include our main Job in life (remembering that we're light bulbs and staying screwed in!), life's two major tasks, the fact that the way UP is DOWN (hence, the title of the book: Falling Upward), the hero and the heroine and their journeys, the paradox of the ego ("You ironically need a very strong ego structure to let go of your ego"), and how to become a Serene Disciple (let God drive).

David Goggins is a former Navy SEAL (and Army Ranger) who used to hold a Guinness World Record for completing 4,030 pull-ups in 17 hours. These days he’s setting records as an ultra-endurance athlete. But he wasn’t always Mr. Superhero. In this great autobiographical self-help book, David walks us through his transformation from being a 297-pound exterminator to a “Who IS this guy?!” superhero. If you’re into SUPER (!!!) intense demonstrations of how to conquer ourselves to do the seemingly impossible (and don’t mind a stream of f-bombs—lol) then I think you’ll love this book as much as I did. Big Ideas we explore include: The Accountability Mirror, bringing your best (when you feel the worst), hero callouses (let failures toughen you up!), the process (how to go from running 1/4 of a mile to 200+ nonstop), and bursting from the inside out (learn to endure!).

Turning Pro. Steven Pressfield tells us that's how we win The War of Art against our nemesis Resistance. Brilliant stuff. In this Note, we'll take a quick look at Shadow Callings (w/a look at mine!), the blissful hell of Epiphanies and more goodness on how to officially turn pro.

A former U.S. Navy SEAL Commander, Mark Divine integrates the ancient warrior traditions with grounded, practical virtue and 21st century get-it-done effectiveness in a way that I find incredibly inspiring. Big Ideas we cover include the power of front-sight focus, how to DIRECT your mind, going Yoda on your commitments and creating micro goals when things are tough.

Don Miguel Ruiz's classic has inspired millions. From being impeccable with our word and not taking things personally to not making assumptions and always doing our best, we'll have fun exploring his four agreements and how we can apply them to our lives TODAY!

Mastery. Are you a dabbler or a hacker or an obsessive or a master? We all have elements of each and we tend to fall into particular patterns in our lives. In this Note, we'll explore George Leonard’s brilliant ideas on how to live a life of mastery, in which every moment becomes an opportunity for growth and self-expression as we embrace the practice of living masterfully.

John Maxwell is one of the world’s leading authorities on leadership. He’s trained millions (literally) of leaders and has written over 50 (!) books that have sold over 13 million copies—this one alone has sold over 3 million copies. After a super quick look at the 21 Laws, Big Ideas we explore: The Law of Process (aka: Leaders are learners), the foundation of leadership (= trust), leaders are practical AND visionary, the law of victory (!), and your legacy—what will people say when you die? + What’s your “life sentence”?

David Emerald's wonderfully wise fable rocks. In this Note, we'll take a quick look at one of my favorite books as we explore the importance of stepping out of DDT (the Dreaded Drama Triangle) and stepping into TED (The Empowerment Dynamic) as we learn to more consistently live from a Creator's perspective (rather than a Victim's) and learn how to hold the tension between our ideals and our current realities by taking baby steps.

Ready to 10X your thinking and your action? Fantastic. Grant Cardone is your man. In this high intensity, LET'S DO THIS! book you'll get fired up to go out and crush it. Big Ideas we explore include how to create goals, why MASSIVE ACTION is so important, how to starve fear, why obsession is a gift not a disease and how Smokey would smoke the tortoise and the hare.

Agency. It’s one of my favorite words and psychological concepts (and a cornerstone of our Heroic Coach program). So, when I saw this book I immediately got it and read it and here we are. Paul Napper and Anthony Rao are leading consultants and clinicians (who have both held academic positions at Harvard Medical School). In their great book, they define agency as “the ability to act as an effective agent for yourself—reflecting, making creative choices, and constructing a meaningful life.” Then they provide practical, scientifically-grounded wisdom on, as per the sub-title of the book: “The 7 Principles to Conquer Obstacles, Make Effective Decisions, and Create a Life on Your Own Terms.” In this Note, we take a quick look at the 7 principles and shine a spotlight on the first 3 with a focus on how we can Optimize our agency TODAY!!

How'd you like to have an undefeated mind while constructing an indestructible self? (I'll take 'em!) Alex Lickerman, MD shows us how--blending Western science with practical Eastern mysticism in this powerful book. In the Note, we'll explore how to find your mission and turn poison into medicine.

Did you know there's a science of hope? Yep. And Shane Lopez is the world's leading researchig studying the science of hope. This book is an inspiring look at the nuts and bolts of cultivating hope. Big Ideas we explore include differentiating hope from fantastizing and dwelling, the three keys to hope (goals + agency + pathways) , futurecasting, sirens, when/where plans and why hope is so important for leadership.

How’s your habit-building process working for you? If you’ve stalled a few (hundred?) times, Stephen Guise tells us that Mini Habits might be just the thing you’re looking for! In the Note we look at what a Mini Habit is and how to go about rockin’ it exploring Big Ideas like making habits stupid small (aka “too small to fail”), embracing Newton’s 1st law, and being aware of ego depletion as you create your chain!

William B. Irvine is a professor of philosophy at Wright State University. He’s also a fantastic (and prolific) writer. And… Unlike many of his academic, professor-of-philosophy peers, he is a practicing Stoic philosopher. In the words of Donald Robertson (another Stoic author and practitioner; see The Philosophy of Cognitive Behavioral Therapy), he is both a librarian AND a warrior of the mind. We featured another one of Professor Irvine’s great books on Stoicism called A Guide to the Good Life. I enjoyed that one quite a bit but I REALLY (!) enjoyed this one. Like, jumbo loved it. In fact, I’m going to put this one right at the top of our growing collection of books on Stoicism—along with the must-read classics by Aurelius (Meditations), Seneca (Letters from a Stoic, On the Shortness of Life), and Epictetus (Discourses, Enchiridion) plus the modern classics like Ryan Holiday’s The Obstacle Is the Way and The Daily Stoic. If you’re looking for “A Philosopher’s Guide to Becoming Tougher, Calmer, and More Resilient,” I think you’ll enjoy it as much as I did. I HIGHLY recommend it.

Rumi's poetry is stunning. In this Note, we'll explore some inspiring wisdom from the Sufi mystic and have fun applying it to our 21st century lives—from the importance of having patience and seeing challenging times as God's way of strengthening us to working hard and going for it.

Ralph Waldo Emerson is a hero of mine (he occupies the Great-Great+ Grandfather slot in my spiritual family tree) and his essays, although written in 19th century prose, totally fire me up. In this Note, we'll explore some Big Ideas on self-reliance (trust yourself!!!), the power of enthusiasm (did you know the word literally means "God within"?!), and how God will not have his work made manifest by cowards. Plus other goodness.

Nir Eyal is a former lecturer at Stanford’s Graduate School of Business. His first book was an international bestseller that’s influenced the product development of pretty much all of the leading tech companies on the planet. It was called Hooked: How to Build Habit-Forming Products. We have Nir to thank for helping make the technology we use better. And... As he says, “But there’s also a dark side. As philosopher Paul Virilio wrote, ‘When you invent the ship, you also invent the shipwreck.’ In the case of user-friendly products and services, what makes some products engaging and easy to use can also make them distracting.” After finding HIMSELF hooked to many of the products created by designers inspired by *his* work, Eyal got himself UNHOOKED and, ultimately INDISTRACTABLE. In this great book, he gives us a practical look at *why* we’re so vulnerable to getting hooked in the first place and, most importantly, how to make ourselves Indistractable so we can control our attention and choose our lives.

Trevor Moawad is a mental conditioning coach to elite performers. He is well known for being the mental coach to Seattle Seahawks quarterback Russell Wilson and has worked closely with prestigious NCAA football programs and coaches, the US Special Operations community, Major League Baseball, and the NBA. This book is, as per the sub-title, all about “How to Think Neutrally and Gain Control of Your Life.” I loved it and, if you’re also equally fired up by the mental toughness in sports and life genre, I think you’ll enjoy it as much as I did. Big Ideas we explore include neutral thinking (much better than positive or negative), goats and G.O.A.T.s, the law of substitution (focus!), the illusion of choice (if you’re REALLY ALL IN, there is no choice), and drawing a line in the dirt (and getting to it… again and again and again!).

Dr. Michelle Segar is the world’s leading authority on what motivates people to choose and maintain healthy behaviors. As you’d imagine, Dr. Segar has some *really* powerful ideas on, as the sub-title suggests, “How the simple science of motivation can bring you a lifetime of fitness.” Big Ideas we explore include the importance of meaning, moving exercise from a chore to a gift and embracing a learning mindset.

I’m a big fan of Kelly McGonigal and her ability to help us apply scientific wisdom to our lives. We’ve covered two of her earlier books: The Willpower Instinct and The Upside of Stress. So... When I got this book, knew I’d enjoy it. But, I didn’t anticipate JUST how much I’d love it. We have some great Notes on Movement (Spark, Spartan Up and No Sweat among my favorites), but Kelly’s book will be our new go-to for the science of WHY exercise/movement is so essential to our well-being. It’s PHENOMENAL. Reading about the SCIENCE behind stories of transformation (and how, as per the sub-title of her book: “Exercise Helps Us Find Happiness, Hope, Connection, and Courage”) also made me that much more clear on the power of what we’re doing with all of our work and the importance of focusing so much on Energy (especially with our Mastery and Coach programs). Big Ideas we explore include: Hope Molecules (and how to create them), persistence highs (and how to create them), collective effervescence (and why it's so awesome), how we endure (hint: TOGETHER!), and OMMS!!! (Obstacles (literally!) Make Me Stronger!).

Although somewhat obscure, James Allen is a wise guy and his essays have deeply influenced many of today's leading teachers. In this Note, we'll explore the fact that dreams are the seedlings of our future realities and we'll learn how important it is that we strengthen the power of our minds if we want to live an extraordinary life of meaning.

Admiral William H. McRaven is a Retired U.S. Navy SEAL who served for thirty-seven years and commanded at every level. As a Four-Star Admiral, his final assignment was as Commander of all U.S. Special Operations Forces. (During this time, he oversaw the covert mission that killed Osama bin Laden.) In 2014, he gave the commencement address to the graduates of the University of Texas at Austin. Millions of people wound up watching his speech on ten lessons he learned from his Navy SEAL training. This book takes a deeper look at those ten lessons. It’s a super-quick read—packed with simple, yet profound wisdom along with moving stories of moral exemplars. It's FANTASTIC.

Jim Kwik is a widely recognized world expert in memory improvement, brain optimization and accelerated learning and has “served as the brain coach to a who’s who of Hollywood’s elite, professional athletes, political leaders, and business magnates.” The best part of Jim’s story? After suffering a brain injury in kindergarten, he was described by a teacher as "the kid with a broken brain.” He struggled with learning for most of his life. Then he went antifragile on it and studied (and applied!) the science of how we learn. Fast-forward a couple decades and VOILA. Here we are. This book is REALLY (!) good. Big Ideas we explore include the Limitless Model (Mindset + Motivation + Methods), Supervillans (Digital: Deluge + Distraction + Dementia + Deduction + Depression), Learn FASTER (Forget + Act + State + Teach + Enter + Review), Learned Limitlessness (delete the LIEs and Optimize the BS!), and how to create sustainable Motivation (Purpose x Energy x Small Simple Steps).

Spartan Up!! Want a swift kick in the optimizing butt?! This is the book for you. It truly is "a take-no-prisoners guide to overcoming obstacles and achieving performance" delivered with enthusiasm by Joe De Sena--the renowned endurance/adventure racer who created Spartan Race. We'll look at what's impossible vs. just really hard, how to pass the cookie test as we develop grit and learn how to get to the next telephone pole in the race of life.

John Wooden. He’s arguably the greatest coach EV-ER and this book is essentially one Big Idea after another. Wooden is all about the fundamentals and in this Note we’ll explore a few of my favorite Big Ideas on his old-school wisdom—from the fact that full effort = full success to the importance of becoming a realistic optimist.

This is our third Note on one of Mark Divine's books. Mark is a retired Navy SEAL Commander. He also has twenty-five years of experience as an entrepreneur. In this book, he draws on his decades of leadership experience to teach us the "7 Leadership Commitments That Forge Elite Teams." Big Ideas we explore include The Two Wolves (which one are YOU feeding?), the. 7 Commitments (Courage + Trust + Respect + Growth + Excellence + Resiliency + Alignment), Falling Down Seven Times (and getting back up eight), Semper Gumby (Always Flexible!), and Your #1 Fear to Stare Down Next (what's yours?).

Donald Robertson is one of the world’s leading thinkers, writers AND practitioners of Stoic philosophy. He’s also a therapist who integrates Stoicism into his work with individuals. This is our second Note on one of his great books. The first Note was on The Philosophy of Cognitive Behavioral Therapy in which he connects the philosophical underpinnings of CBT (one of the most empirically-validated, effective modern therapies) to ancient Stoicism. This book is part biography and part philosophy. It’s all awesome. If you want to know how to think like a Roman emperor, start here. I think you’ll enjoy the book as much as I did.

Jocko Willink is a retired Navy SEAL. He was commander of Task Unit Bruiser―the most decorated Special Operations Unit of the Iraq War. I really enjoyed Jocko’s first book Extreme Ownership and I knew this one would be good but... I didn’t expect it to be THIS good. The words literally explode off the page. Not just because each micro-chapter was an incredibly inspiring micro-manifesto but because each word was written by a man so clearly living in complete integrity with his deepest values. John Maxwell would say his “moral authority” is extraordinary. I’d say his SOUL FORCE is palpable. If you’re in the mood for a soul-rattling call-to-disciplined action, I think you’ll enjoy the book as much as I did.

Warren Bennis is one of the world’s leading authorities on leadership. This is, as Peter Drucker puts it, his “most important book.” Big Ideas we explore include the basic ingredients of leadership (#1 = Guiding Vision!), the importance of self-invention (hint: write your own story!), the power of trusting ourselves, choosing to express ourselves rather than prove ourselves, how to cultivate trust, and becoming a world-class leader.

Leonardo da Vinci. Charles Darwin. Wolfgang Amadeus Mozart. Martha Graham. The Wright Brothers. Jane Goodall. Benjamin Franklin. Thomas Edison. Zora Neale Hurston. What do they all have in common? Mastery. In this great book Robert Greene shows us the key components of their mastery and, most importantly, how WE can each attain our mastery in our own lives.

This is our 4th Note on one of John Maxwell’s books. We also have Notes on The 21 Irrefutable Laws of Leadership, The 15 Invaluable Laws of Growth, and How Successful People Think. John is one of my absolute favorite writers and teachers. His books are *ridiculously* packed with Big Ideas. (Like, jumbo-ridiculously packed with practical wisdom.) As we’ve discussed, he’s one of the world’s leading authorities on leadership. He’s sold over 25 million copies of his dozens of books that have been translated into over 50 languages. His organizations have also trained leaders in EVERY single country around the world. This is his most recent book, written after FIFTY (!) years of leadership. As per the sub-title, John walks us through the “11 Essential Changes” he has made and that he encourages every leader to embrace. Big Ideas we explore include a quick look at the 11 essential leadershifts, layered learning (compound those +1s!), consistency (how to pay the price of leadership), moral authority (the highest form of leadership!), and the Clock + the Compass (how to fulfill your destiny TODAY).

Want to make your relationship work? Then you’d be wise to turn toward the world’s leading researcher on the science of what makes love work: John Gottman. This book has sold over 1 million copies and it’s easy to see why. Big Ideas we explore: How Gottman can predict divorce with 91% accuracy (in < 15 minutes), a quick look at the 7 principles, the power of cherishing your partner, turning toward (and not being a tech rat), how to solve the solvable problems and starting “I love you” with the “I.”

If you’ve ever had stress in your life (hah!) and wondered how to deal with it more optimally, I think you’ll love this. McGonigal tells us that how we THINK about stress plays a huge role in its affect on us and walks us thru the science behind it. Rather than try to get rid of stress (good luck with that!), we’re much better off shifting our mindsets to embrace and use the stress wisely!

Confucius. Talk about old school. I’ve waded through some of the arcane stuff from his classic "Analects" to bring us some highly practical wisdom for our 21st century lives. We'll take a look at a bunch of Big Ideas on the importance of being a passionate (and patient!) student of life while striving to do our best. Good stuff.

Greg Krech is one of the world’s leading teachers of Japanese psychology. This book integrates three core facets of the work he has done for the last 25+ years: Morita Therapy + kaizen + Naikan. Big Ideas we explore include understanding what is within our control and what is not (hint: thoughts and feelings are not; behaviors are), how to create momentum in your life and the importance of constant incremental improvement.

You can be fragile, robust or antifragile. Do you break when you get hit by life? Or are you kinda resilient? Or… Are you antifragile—do you actually get STRONGER the more life kicks you around?! Learn how to get comfortable being uncomfortable as you step into your infinite potential and use *everything* to fuel your heroic growth.

Aristotle tells us: “We are what we repeatedly do. Excellence is not an act but a HABIT.” It’s not about living at your best every once in a while. It’s about rockin’ it day in and day out. Making it who you are. A habit. That’s what this class is all about. We’ll help you identify and install your #1 keystone habit while learning how to tap into your superpowers and create habits that will change your life.

Great lives are created one great day at a time. Which is why this class is a key component to rockin’ it. Step 1: Make TODAY the day. Know what your ideal days look like (we’ll help you figure it out), set clear targets, make progress while you make waves, control the kryptonite, create AM + PM bookends, remember the Deep Work + Deep Love blocks and iterate, iterate, iterate.

Abraham Maslow tells us that what one can be, one must be. Actualizing our potential is like oxygen for the soul. Helping you discover your purpose and fulfill your destiny is what this class is all about.

I love Stoicism. In this class we take a quick look at the cast of characters (from founder Zeno to Seneca + Epictetus + Marcus Aurelius) and then dive into the ultimate goal of Stoicism (hint: become bff’s with your inner daimon so you can experience a state of well-being and flourishing) along with the practices that help us apply this wisdom to our lives. We’ll create energized tranquility and equanimity as we have fun becoming our own ideal sages.

We’re going to have a hard time actualizing our potential if we have a hard time getting out of bed. Energy is SUPER important. In fact, it’s the engine for our actualization. In this class, we’ll integrate a lot of the most essential aspects of eating, moving, and sleeping. But first, we’ll start by stepping back and recognizing just how important it is that we flip the switch in our minds—raising our standards and TRULY committing to being our best, most energized selves so we can change the world together, one person at a time, starting with YOU and me.

Willpower is the queen of all virtues. It outpredicts IQ by a factor of TWO for academic performance (and everything else we want in life). This class is all about the science of how to systematically build our willpower so we can reach our highest potential.

Confidence. The word comes from the Latin con + fidere and means “with intense trust.” To have intense trust in what? In YOURSELF. *That* is true confidence–having total trust in yourself knowing you can handle whatever life throws at you. Helping you create that kind of indestructible trust in yourself is what this class is all about.

I created this class after my friend Matt McCall (who helps run the Pritzker Group Venture Capital fund) asked me to do a talk for 60 of their portfolio CEOs. He was thinking “Optimizing for Supheroes 101.” I loved that idea and decided it would be the perfect context to share my absolute best stuff and here we are. 🤓

In this extra-long class, we start by connecting “Optimizing” and “Hērō” to their ancient Greek philosophical roots then we proceed to walk thru how to go about integrating ancient wisdom, modern science and practical tools to harness our soul force to build strength for two such that we can create our best, most heroic lives.

Ready to get some great things done? Fantastic. Step 1: Identify the great thing. Step 2. Say YES to your wildly important goal! Step 3. Say “No!” to basically everything else. Then know that it starts with energy management then goes to time management, focus, 4.5-hour workdays, the four disciplines of execution, the science of progress and relentless forward motion.

“Algorithm.” Yuval Noah Harari tells us that it is the most important concept of the 21st century and that “we should make every effort to understand what an algorithm is, and how algorithms are connected with emotions.” Ray Dalio echoes this perspective and tells us that algorithms will be the most important language for us (and our kids) to learn. Psychologists have been talking about algorithms for awhile as well. They call them “if-then implementation intentions”—which are the secret sauce to using your willpower wisely to install habits that run on autopilot. In this class, we tie that all together and then talk about some practical ways to apply that wisdom to our lives so we can program ourselves wisely and have fun seeing just how awesome we can make our lives. 🤓