Optimize Coach is our 300-day program that's scientifically-proven to change lives.

Imagine the best wisdom from ALL 600+ PhilosophersNotes, 1,000+ Optimize +1s, and 50+ Optimal Living 101 classes distilled into a SINGLE super-practical curriculum scientifically-proven to help you fundamentally and permanently change your life.

Plus... guided reflection exercises and practice videos to help you apply what you learn, a free ticket to invite a friend to join you as an "Optimize Buddy," opportunities for Live Coaching multiple times every month, and anytime, anywhere access to help you fit the program into your busy life...

That's Optimize Coach.


Since launching our inaugural class in early 2019, we’ve had over 3,500 Optimizers from 95 (!) countries around the world go through our Optimize Coach program.

(Half of whom are coaches who want to take their practice to the next level (or individuals who plan to become coaches) while the other half “simply” want to use the program to become the best versions of themselves in service to the world.)

They paid $1,000.


You can sign up now for Optimize Coach - Class VIII (which begins January 3rd, 2022) for ONLY $300.

Yes, you will save $700 on a program we have been told is already an astonishing value.

AND… If you join TODAY, you can bring a friend for free.

(Note: The current plan is for the price to go back to $1,000 so NOW is the time to take advantage of this offer if you’re feeling it. We (literally) guarantee this will be the best investment you’ve ever made or we’ll give you your money back no questions asked, no strings attached.)


Why have we dropped what we’ve been told is an astonishingly well-priced program to an even MORE astonishingly low price point?

Well, in part because we KNOW the last two years have been incredibly challenging for all of us.

And, we’re FIERCELY committed to helping you alchemize all those challenges into MAKING 2022 THE GREATEST YEAR OF YOUR LIFE.


And we don’t want money to get in the way.

Plus, longer chat but…

Optimize was recently acquired by Heroic.

Heroic made history earlier this year by becoming the first company to ever raise $5M via the new crowdfunding regulations as part of our $11M Seed round—with the support of 2,500 Founding Investors from 75 countries around the world.

We are fiercely committed to changing the world AND we plan to make history *again* as one of the all-time fastest growing startups.

The first thing we did when Heroic’s acquisition of Optimize was official? We decided to "Unlock Optimize" give our Optimize core wisdom premium offer away for FREE.

100,000 people signed up for Optimize in the first 60 days before we really did anything. We plan to welcome 1 Million new Optimizers by spring.


It’s time to do something astonishing with our Optimize Coach program as well.

As we just discussed, 3,500 people from 95 countries have paid $1,000 for it.

You can now join our next Optimize Coach (Class VIII) cohort that starts January 3rd FOR ONLY $300. AND you can also bring a friend for free!

We want to help create a world in which 51% of the population is flourishing by the year 2051 and we believe that “Unlocking Optimize” will help “Catalyze Heroic.”

In the process, we think we have a good shot at making history for the second time as one of the all-time fastest growing startups.


If you've already been thinking about joining Optimize Coach, or if this is your first time hearing about it and you want a scientifically-proven, guaranteed way to reach the next level in your personal growth… NOW is the BEST TIME (!) to sign up for Optimize Coach!!

Let’s integrate some ancient wisdom and modern science into practical tools that will help you move from theory to practice to mastery so we can make 2022 the greatest year of our lives as we change the world, one person at a time, TOGETHER (!), starting with you and me, TODAY.


Welcome to Optimize! We're excited to help you get more wisdom in less time so you can Optimize every facet of your life.

Head here
to access all of the content that's included in your premium Optimize membership.

Note: Take your Optimizing on the go with our top-rated apps! Download on iOS here and Android here.