Heroes!
Michael here. 👋
Hope you’ve had a fantastic weekend, and that you’re gearing up for another great week!
One way to do that week in and week out?!
Start every day with a daily dose of Heroic.
Whether that’s the Big Ideas from one of the world’s best books in one minute with Heroic Wisdom Daily.
Or a deeper dive into the related Philosopher’s Notes.
Or the next-level practical application of the absolute best Big Ideas with the daily training videos that are part of Heroic Elite.
Or systematic progress through our 300-day Heroic Coach certification program.
When you aggregate and compound daily growth over time, magic happens.
What does your practice look like?!
Maybe this week is the week to recommit?!
Note: Forwarded this email? Sign up for updates and a zero-cost Heroic membership here.
1. Your Next-Best Self Awaits in Austin
Step away from the distractions of daily life, get crystal clear on what truly matters, and surround yourself with a community committed to excellence. That’s what’s in store at the upcoming Spring events in Austin, TX.

The week starts with Heroic Workshop Instructor Training to help you scale your impact and income—all while staying true to your coaching/teaching/facilitating style. It’s also the only Workshop Instructor Training event of the year, so if you’ve been thinking about joining, we’d love to see you there! (Monday, May 12 → Thurs May 15)
And then we take things home with the Spring ’25 Activation Weekend, where you’ll finish a Spartan Race with the Heroic Community, get clear on your next-level vision for who you want to become, and learn and apply powerful tools to help you live with more purpose and energy. All in a zest-filled community environment. (Fri, May 16 → Sun, May 18)
Join for one, or sign up for both for an unforgettably Heroic week!
2. Your Golden Hero Within
Inspired by the story of the golden buddha that Alan Cohen tells to kick off Finding Joe and Brian elaborates on in this +1, let’s have fun sculpting ourselves this week.
As they say, you ALREADY ARE the best, most Heroic version of yourself. It’s less about trying to “get to” that version of you and more about simply ALLOWING what’s already there to shine more fully and consistently in your life.
Here’s how to put it into practice:
- SEE THE GOLDEN YOU WITHIN. Know that you already ARE the best, most Heroic version of yourself.
- CHIP AWAY: What’s getting in the way of you expressing that Heroic version of yourself? Intentionally remove it from your life.
- SHINE: Repeat the process, removing one golden-you-blocking behavior at a time, and let your Heroic awesomeness shine through.
Find this tool and many more in the Heroic app.
3. Community Highlights
Favorites from another week of moving from Theory to Practice to Mastery, Together!!!
- Michelle’s next-level results in Elite: “Since Elite started I dialed in my fundamentals which I had thought were pretty good but I’ve gone next level.” Aside from the lower RHR, higher HRV, and lower body fat… Michelle says she feels “REALLY good - positive and ready to go.”
- Erik recommitting to the process: After falling off the wagon and reverting to old habits, Erik made the choice to re-commit to the 101 days of Elite. And in the process, he’s developing more emotional stamina and starting to string together masterpiece days.
- Misty doubling her walking in a week: After last week’s incredibly inspiring live coaching session with Brian (see that in last week’s Brief?!), Misty has doubled her average daily walking while learning to celebrate progress.
How about YOU?
Where are you on your Heroic quest? Share your wins, challenges, support requests, and updates on Heroic social.
See you in there, Hero! 🙌
+1. Wisdom from the week:
“Checklists seem to provide protection against such failures. They remind us of the minimum necessary steps and make them explicit. They not only offer the possibility of verification but also instill a kind of discipline of higher performance.”
— Atul Gawande
Heroic Wisdom Daily:
- #2037: The 80/20 Principle by Richard Koch - Do Less to Achieve More
- #2038: Everything Is Figureoutable by Marie Forleo - Believe in Solutions and Take Bold Action
- #2039: Motivation and Personality by Abraham Maslow - Become Who You’re Meant to Be
- #2040: Authentic Happiness by Martin Seligman - Find Meaning, Live with Strength and Joy
- #2041: Mastery by George Leonard - Love the Process, Stay on the Path
- #2042: The Checklist Manifesto by Atul Gawande - Simple Tools with Big Results
- #2043: Forever Strong by Gabrielle Lyon - Build Muscle to Thrive for Life
Featured Meditation: May I Be Courageous, a 5-minute meditation to help you cultivate courage, conquer fear, and expand into your infinite potential. (Available in-app only.)
And as always…
Have questions or suggestions about Heroic, or ANYTHING we can help with?
We’re here for you!!!
For near instant responses (and immediate resolutions on close to 30% of conversations, with ⭐️⭐️⭐️⭐️⭐️!) you can start a chat with our team.
For face-to-face connections, join us on Wednesday at 1:00pm EST / 10:00am PST for Office Hours.
You can also reach our top-rated Service team by replying to any note we send, or emailing us at support@heroic.us.
Alright…
With Wisdom + Discipline + Love + Courage + Gratitude + Hope + Curiosity + Zest.
Heroes Unite!
Let’s do this.
Day 1.
-Michael and Team Heroic
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You can also learn more about our Premium membership (try with a 14-day trial), about working 1-on-1 with a Certified Heroic Performance Coach, or how you can earn a Coach certification.