Philosopher's Notes Partnerships
You’ve changed their lives once. Let’s help you do it again.
An invitation to share Philosopher’s Notes in partnership with Brian Johnson and Heroic — a genuine partnership built around the audience you’ve already earned the trust of.
You've built something rare.
An audience that actually trusts you.
They read your books. They listen to your podcast. They show up to your events. Not because an algorithm pushed them there, but because you earned it, slowly, over years.
That trust is the most valuable thing in the world. We would never ask you to spend it on something that isn’t worthy of it.
So before we talk about anything else, we want you to experience Philosopher’s Notes for yourself.
Request a Free Partner Account
Request a Free Partner Account by reaching out to partners@heroic.us
Experience Philosopher's Notes
Go to PhilosophersNotes.com. Open a few Notes on books you already love. If it doesn’t feel like something you’d genuinely recommend to your best friend, stop here. We mean that.
But if it does, and we think it will, we would be honored to bring this work to your people, together with you.
Handcrafted since 2008
One philosopher. Twenty plus years. 750 and counting.
Brian Johnson has spent two decades doing one thing, obsessively. Reading the greatest books ever written on human performance, philosophy, psychology, leadership, and purpose. Then sitting down and distilling each one into something practical that a real person can actually use on a Tuesday morning.
Not with AI. Not with a team of ghostwriters. Brian reads every book himself, pulls out the Big Ideas, and hand crafts each Philosopher’s Note. The result is a beautiful 20 minute summary you can read, listen to, or watch.
He studied Socrates in Athens, Marcus Aurelius in Hungary, and Rumi in Turkey. He built and sold two companies before raising $11M for Heroic as a Public Benefit Corporation. He has trained more than 10,000 coaches across 100 countries. The tagline has stayed the same the whole time: Wisdom in Minutes. Mastery for Life.
And there’s a very good chance your book is already in the library.
By the numbers
750+
Books, distilled by hand
4,000+
Hours of reading
5,000+
Actionable Ideas
8
Core Domains
Trusted at the Highest Levels
This is the room your audience would walk into.
Heroic is the system Luke Donald uses to lead Ryder Cup teams, that Marcus Freeman uses at Notre Dame Football, and that John Mackey calls the best self development platform in the world.
It’s used by Marty Bicknell, by Dr. Gabrielle Lyon, and inside U.S. Special Operations Command. When your people land on a page with your name on it, this is the company they’re keeping.
Apply to Become A Partner
Not Self Help. Peer Reviewed Science.
This is not just content, and it is not just an app. It’s a system with measurable, researched outcomes.
Real gains, in a real timeframe.
Measured properly.

In just 30 days, participants moved from the 53rd percentile of flourishing to the 70th.
Incredible gains, incredibly quickly.

- Energized
- Focused
- Resilient under pressure
- Strong collaboration
- Fast decision making
- Energized
- Focused
- Resilient under pressure
- Strong collaboration
- Fast decision making
- Energized
- Focused
- Resilient under pressure
- Strong collaboration
- Fast decision making
Read or listen. Apply. Repeat.
Philosopher's Notes
750 plus hand crafted summaries. Each one covers the Big Ideas, the key quotes, and what to actually do tomorrow. Available as beautifully designed PDFs, as audio narrated by Brian, and as video deep dives.
Curated Quests
Structured learning journeys on Stoicism, Habits, Energy, Leadership, and more. Each one is paired with a 60 minute Masterclass from Brian. If you want AI summaries, go somewhere else. If you want to actually live the wisdom, this is where you start.
Apply to Become A PartnerNotre Dame Head Football Coach Marcus Freeman shares how Philosopher’s Notes helps him and his team build the clarity, discipline, and antifragility to perform at their best—on and off the field.
“I’ve been following Brian’s work for years. His Philosopher’s Notes and practical wisdom have helped me grow as a leader. They’ve helped me and our team build the clarity, discipline, and antifragility to perform at our best—on and off the field. I highly encourage you to try it out yourself. Go Irish!”
— Marcus Freeman, Head Coach, Notre Dame Football
The Offer
$99, one time, lifetime access.
Less than the price of half a dozen books. Delivers the wisdom of more than 750 of them. The math is generous on purpose.
You're not joining a program. You're joining a community.
Philosopher’s Notes already features the work of more than 750 of the world’s most important authors and thinkers. Brian has personal relationships with many of them, and the partner network keeps growing. Cal Newport. Brad Stulberg. Ryan Holiday. Gretchen Rubin. Nir Eyal. Tal Ben Shahar. Brendon Burchard. Grant Cardone. Mark Divine. Jocko Willink. Donald Robertson. And hundreds more whose books are already in the library.
When your audience opens Philosopher’s Notes and sees Atomic Habits next to Deep Work next to The Daily Stoic next to Man’s Search for Meaning, the credibility lands instantly.
Every partner who joins makes the network stronger for every other partner. Your audience discovers other authors. Other audiences discover you. The rising tide is real.
Here's what we're proposing. And what we're not.
What this is
A real partnership between people who care about the same thing, which is helping human beings flourish. You share Philosopher’s Notes with your audience because you actually believe in it. We make it easy. We handle everything on the back end. And we split the profit fifty fifty.
What this isn’t
An affiliate link you paste into a bio and forget about. We’re not interested in that, and we don’t think you are either.
The bonus
If someone in your audience runs L&D or leadership development for their company and they bring Heroic in house, you earn 10 percent of the enterprise contract. Those range from $10K to $500K and up.
We believe the best partnerships aren’t transactions.
They’re relationships where both sides are genuinely trying to create more value for the people they serve. That’s what we’re building here.
Apply to Become A PartnerWe do the work. You share with your people.
Here’s what we build and provide for every partner:
Your branded URLs
Your own branded urls to share with your community.
Custom landing pages
We design two pages for you. One for free Notes, which works as warm lead gen. One for direct purchase with your audience’s exclusive discount. Your photo. Your recommended books. Your voice throughout.
A full tracking dashboard
Every click. Every conversion. Every dollar. Transparent and real time.
Swipe copy
Tested email templates for a 3 to 4 email launch sequence. Copy them, personalize them if you want, send. We also provide social media copy and graphics.
A real partner contact
Not a ticketing system. A human being who helps you plan, launch, and improve every campaign.
Your only job
Share it with your people in a way that feels authentic to you, ideally with more than one touch point. We handle fulfillment, customer support, product updates, content creation, and payouts.
“Every elite performer needs this in their pocket.”
— Brian Cain, MPM
Coach to UFC Champions & Cy Young Winners
Two Paths for Your Audience
Everyone gets something valuable on the first click.
Path 1
Free Philosopher’s Notes
Your audience gets three of your hand picked Philosopher’s Notes, free, instantly, with no friction. We capture their email and run a warm, partner specific nurture sequence with a time limited discount.
Why this works: your audience came because you told them to. The page celebrates that relationship. The free Notes build immediate trust with the work. The nurture sequence converts. You earn on every conversion downstream.
Path 2
Direct to membership, your audience saves 20%
For the people in your audience who are ready to buy now, this is a direct path with a partner exclusive discount. Above the fold, they know exactly who sent them. They see social proof from world class performers. The discount creates honest urgency.
This page is currently converting at around 3 percent on cold traffic, which is significantly above industry average for a $99 product. Warm traffic from a trusted source typically performs better.
Transparent Numbers. Nothing Hidden.
You keep about $40 per member. Paid monthly.
Conservative estimates, using our current cold traffic conversion rate. Warm partner traffic typically performs higher.
These are digital products with solid margins. We don’t need to be stingy and we don’t want to be. When you earn well, you keep promoting. When you keep promoting, more people get access to wisdom that genuinely helps them. Everyone wins.
Enterprise referral bonus: 10 percent of any enterprise contract that originates with someone in your audience. One warm intro to an L&D leader can be worth anywhere from $1,000 to $50,000 and up.
Apply to Become A Partner
Let’s build something that matters, together.
If this resonates, we would love to talk. Apply below and a real human from our partnerships team will be in touch within a few days.
Apply to Become A Partner
"Heroic helped me lead our team with the clarity and antifragility required to win the Ryder Cup."
— Luke Donald
Back-to-Back Winning European Ryder Cup Captain
"It enhances how leaders at Mariner think and how our teams execute."
— Charyl bicknell
COO, Mariner
"Heroic is the best self-development platform in the world."
— John Mackey
Whole Foods Founder