Michael here with a super exciting (and super special!) invitation!
The short version:
We’re inviting a limited group of some of the most inspiring, passionate, impactful people in our community to join us for our most intimate and powerful experience yet: the first official Certified Heroic Workshop Instructor training event.
And…
(If you're reading this... Based on what you’ve shared with us in previous surveys, plus the interactions that we’ve had together and/or on the recommendation of someone who thinks you’re awesome…)
YOU are part of that group! 🙌
During this 3-day event, if you do what it takes to earn your Certification, you will:
(a) Be trained on how to lead and deliver Certified Heroic Workshops, from three-hour events up to full weekend experiences, as stand-alone events you’re hosting or part of corporate training packages, and more.
(b) Connect with other members of our community in a deeper way than ever before. Think: off-site group activities, shared meals, tons of small group interactions, etc.
(c) Increase your capacity to create revenue and impact through Heroic Workshops, with everything you need to fill seats (think marketing assets like photos, testimonials, copy, and inclusion in a Heroic promoted workshop calendar) facilitate transformation (exercises, slides, participant packets) and make money (strategic guidance, suggested pricing, etc.).
(d) Learn how to use Heroic Workshops as powerful lead-generation assets for your 1-1 or group Coaching / Consulting / Training business (if that’s your thing)!
(e) Become a special part of a special group of Class I Certified Heroic Workshop Instructors. Anyone who was in Heroic Coach — Class I knows how incredible this is!
(f) Be empowered with additional, ongoing support (from Heroic and your Class I peers) to help you leverage and apply your training to CONTINUE increasing your revenue and impact over time as a foundational Heroic leader in your local community.
(g) Get some exclusive, next-level Heroic gear. 😎
🔥🔥🔥
You will ALSO get a free ticket ($599 normal / $449 early bird) to join the Heroic Community + Coach Graduation + Spartan event that is taking place IMMEDIATELY following the Workshop Instructor Training.
Of course, attendance at the additional programming (including the Spartan race) is optional. But if you’d like to continue the awesomeness with us and the broader community, you’re invited!
It’s all happening in Austin, Texas.
May 14th-16th (Tues-Thur): Certified Workshop Instructor Training
May 17th-19th (Fri-Sun): Community Event + Coach Graduation + Spartan
So…
Want to join?
→ Register here to be in our inaugural group of Certified Heroic Workshop Instructors.
Going forward, the investment for these training events will be $5,000, not inclusive of travel or accommodation.
Of course, because we’re us, and (1) this is our first official workshop instructor training event, and (2) we know how special (and powerful!) it’s going to be, and (3) we want to make it an easy “YES!!!” for you if you’re excited to join, and (4) you know we love practicing “Speed is a force!”…
The first 50 people to sign up will get a $1,500 discount on registration.
And the TOTAL number of tickets sold will be capped at 100 people!
Head here to grab one of the early-bird seats for just $3,500.
If you’re one of the first 50, the discount should auto-apply to the total at the bottom of the form.
(Make sure you scroll down to confirm! The pricing options at the top will reflect the FULL price and not the early-bird access, which — if you’re in the first 50 — you’ll see applied in a line that says “Total $5000 $3500”)
Since we’re talking numbers, if you leave the training with your Certification and you then go lead…
- 20 people through a half-day workshop for $175 each = $3,500. (200 people = $35,000)
- 7 people through a weekend workshop for $500 each = $3,500. (70 people = $35,000)
- A single corporate training event = $3,500 to $10,000 to $35,000 to…
Enough math for now. 🤓
Before we wrap this up, a couple more important notes.
First: We’re committed to making sure that every Heroic workshop, hosted anywhere in the world, delivers a consistent, life-changing, world-class experience, one that positively impacts those who attend and spreads Heroic ripples throughout that community and towards 51 | 2051.
As such…
NOT everyone who joins the training is guaranteed to earn a Certification. You will be evaluated and required to successfully demonstrate your capacity to lead powerful, Heroic events.
Additionally, ONLY those people who have attended a Certified Heroic Workshop Instructor training event and earned their Certification will be permitted to lead Heroic branded workshops.
Now…
If you are reading this invitation, that means we believe that YOU are capable of meeting (or exceeding!) those standards.
But you must still earn it! 🤠
Finally…
As many of you may know, we’ve been iteratively developing the curriculum, structure, and resources for this training (and the workshops you’ll facilitate with it!) for YEARS.
And…
To help make sure this official training is truly next level, and that you get EVERYTHING you need to be able to deliver the same experience, we’ve also added a workshop specialist to the team: Jeff Everage.
In addition to being a fellow Heroic Coach and Heroic Investor and huge Heroic supporter, Jeff is a Level 2 Wim Hof instructor, a former Navy SEAL, and the Founder + CEO of Trident who also spends his time teaching CEOs and executive teams how to take their presentation skills and performance to the next level in high-pressure situations. (Think: pitching to close hundred-million dollar contracts.)
If you haven’t already experienced Jeff’s Soul Force through his AMAZING Wim Hof experience at our Areté launch event (below), or via a 1-on-1 Heroic Performance Coach training call he’s helping lead, you’re in for a real treat!
And here’s one of Brian, Jeff and I talking strategy on the way to deliver a recent Heroic Workshop to one of our Heroic Corporate partners and clients:
And Brian on stage at that event:
Note: That could be YOU!!! 👆
GOOSEBUMPS!!!
!!!
So…
Are you ready to increase your capacity to influence change at a local level, expanding your impact (and income!) by leading life-changing experiences as a Heroic Workshop Instructor?
Head here to register for the first official Certified Heroic Workshop Instructor training event, TODAY! (The first 50 people save $1,500!)
Can’t wait to see you in Austin.
Day 1!
All in!!!
Let’s goooooo!!!
Michael and Team Heroic
