UNLEASH YOUR HEROIC POTENTIAL

Feel more energized, productive, and connected with our free tools.
Send me the proven tools to activate my potential in energy, work, and love!

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At Heroic, we believe in simple, powerful tools that help you become your best self. Backed by science and trusted by elite performers, our approach is designed to deliver real results—helping you unlock your potential, feel more energized, and live a more fulfilling life.

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Top 3 Notes

Get more wisdom in less time with Philosophers Notes.

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Module 0

A powerful introduction to Heroic’s core concepts.

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Areté Preview

A sneak peek at the book Areté by Brian Johnson.

The very best thing you can do for the whole world is to make the most of yourself.

—Wallace D. Wattles

READY TO THRIVE? 

At Heroic, we believe in simple, powerful tools that help you become your best self. Backed by science and trusted by elite performers, our approach is designed to deliver real results—helping you unlock your potential, feel more energized, and live a more fulfilling life.

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PERSONAL GROWTH

Unlock your potential with proven tools.

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SCIENCE BACKED

Trusted by elite performers and backed by research.

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REAL
RESULTS

Feel more energized, productive, and connected.

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"HEROIC IS THE BEST SELF-DEVELOPMENT PLATFORM IN THE WORLD."

— John Mackey, co-founder & former CEO of Whole Foods Market

WHAT OTHERS ARE SAYING

heroic has given me a huge reservoir of ideas, tools, insights and actionable wisdom I’ve been able to take to client engagements, team meetings, and individual coaching relationships.
Mike-Borst
Mike Borst
Executive Coach, Coach Class I
I have spent $1000’s of dollars on courses over the years, learning a great deal of wisdom but the Heroic coach program has been the most practical & transformative program I have found so far.
Sarah-connelly
Sarah Connelly
Alcohol-Free Lifestyle Coach, Coach Class VII
I GENERALLY JUST FEEL AND ACT BETTER. I'M TAKING MORE ACTION WITH GROWING MY BUSINESS AND LEADING MY TEAM, AND HAVE GREATER CLARITY ON WHO I AM WHEN I AM AT MY BEST. I HAVE MORE ENERGY THAN EVER.
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Andy Henson
Executive Coach, Coach Class XIV
My business revenue has doubled this year without burnout and during a very full personal year. Previously I would work 24 hours per day for multiple days to keep up. Now I have strong AM and PM bookends, with a greater focus for my clients and I’m more present for my family and friends.
Denise-Lemmon
Denise Lemmon
Owner of Law Firm, Coach Class I

MEET YOUR INSTRUCTOR

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BRIAN JOHNSON
Founder + CEO at Heroic

Brian Johnson is the Founder + CEO of Heroic and author of Areté: Activate Your Heroic Potential. He’s spent half of the last 25 years as a Founder/CEO and the other half as a Philosopher. Brian loves integrating ancient wisdom and modern science to help YOU become the best, most heroic version of yourself so we can create a world in which 51% of humanity is flourishing by 2051.

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Michael Balchan

President + Head Coach of Heroic

Over the last five years, Michael has led the creation of everything from the Heroic Coach program to our social training platform. A Harvard-trained behavioral economist, he leads our team in forging excellence and activating our Heroic potential.

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MEET HEROIC, PUBLIC BENEFIT CORPORATION

Heroic is a social training platform that integrates ancient wisdom, modern science, and world-class behavioral design tools to help you show up as the best, most Heroic version of yourself so that we can change the world, together.

We’re also a history-making, crowdfunded Public Benefit Corporation committed to running our business the way we think our heroes would—with wisdom, self-mastery, courage, and love as we strive to fulfill our Mission to help create a world in which 51% of humanity is flourishing by the year 2051.

We’ve served 100,000+ people from every country around the world, including training 10,000+ people through our Heroic Coach certification and empowerment program.

CERTIFIED B-CORP

Heroic meets the certified B-Corporation high standards of social and environmental impact. Heroic Premium is also free for anyone who wants to become a member but truly can't afford it. Learn more about our scholarship program.

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